Brandwave

How popular isMailtrap in search?

In August 2026, there were an estimated 42.7K branded searches for Mailtrap worldwide which is down 31.7% over the last 11 months. Mailtrap holds 40.8% estimated Share of Search among email deliverability testing tools worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Mail-Tester52.4%
  2. Mailtrap40.8%
  3. GlockApps5.2%
  4. InboxAlly1%
  5. MailMonitor0.7%
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Which email deliverability testing tools compete with Mailtrap?

Mailtrap against email deliverability testing tools worldwide, by month

Share of Search by month for Mail-Tester, Mailtrap, GlockApps. The figures are in the table below the chart.

View monthly share of search table
MonthMail-TesterMailtrapGlockAppsInboxAllyMailMonitor
Oct 202546.8%46.8%5%0.82%0.67%
Nov 202551.2%41.9%5.4%0.72%0.72%
Dec 202547.1%46.3%4.9%0.98%0.8%
Jan 202652%42.1%4.4%0.79%0.72%
Feb 202652%42%4.4%0.85%0.72%
Mar 202652.1%42.2%4.4%0.62%0.6%
Apr 202647.3%46.5%4.9%0.8%0.54%
May 202651.6%42.5%4.4%0.73%0.73%
Jun 202651.7%41.7%5.3%0.72%0.59%
Jul 202652.6%40.9%5.2%0.74%0.47%
Aug 202652.4%40.8%5.2%1%0.7%
Sep 2026—————

  1. 1.Mail-Tester

    52.4%

    Held 1st. 54.8K estimated branded searches, -17.6% vs prior month. Share -0.3 points.

  2. 2.Mailtrap

    40.8%

    Held 2nd. 42.7K estimated branded searches, -17.5% vs prior month. Share -0.2 points.

  3. 3.GlockApps

    5.2%

    Held 3rd. 5.4K estimated branded searches, -18.1% vs prior month. Share -0.1 points.

  4. 4.InboxAlly

    1%

    Held 4th. 1.1K estimated branded searches, +12.9% vs prior month. Share +0.3 points.

  5. 5.MailMonitor

    0.7%

    Held 5th. 730 estimated branded searches, +21.7% vs prior month. Share +0.2 points.

Compare search popularity between Mailtrap and its closest rivals

How has branded search demand for Mailtrap changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Mailtrap worldwide fell from 62.4K to 42.7K.
  • Across the 11 months ending August 2026, Mailtrap’s estimated Share of Search among email deliverability testing tools worldwide decreased from 46.8% to 40.8%.

How did search popularity change for email deliverability testing tools worldwide in August 2026?

  1. Mailtrap’s estimated Share of Search among email deliverability testing tools worldwide has lost ground for 3 months in a row, from 42.5% to 40.8% in August 2026.

  2. Estimated monthly branded searches for GlockApps worldwide fell 18.1% over 11 measured months, from 6.6K to 5.4K in August 2026.

  3. Estimated monthly branded searches for MailMonitor worldwide fell 18% over 11 measured months, from 890 to 730 in August 2026.

  4. Estimated monthly branded searches for Mail-Tester worldwide fell 12.2% over 11 measured months, from 62.4K to 54.8K in August 2026.

Where does Mailtrap compete?

Mailtrap is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Transactional email platforms5th of 59.3%Show ranking
Email deliverability testing tools2nd of 540.8%Shown above

How is Mailtrap measured?

Brandwave collects information about searches that people make online using Mailtrap’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • mailtrap
  • mailtrap email
  • mailtrap email sandbox
  • mailtrap email testing
  • mailtrap io

Do you work for Mailtrap? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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