Brandwave

How popular isMagic Mill?

In September 2026, people searched for Magic Mill by name about 5,400 times worldwide, about the same as the previous year. These searches made up 1.4% of all global dehydrator trays brand searches, placing Magic Mill third out of five brands. When we asked both ChatGPT and Google AI Overviews about dehydrator trays brands, Magic Mill appeared in four of the five answers and was the fourth most recommended of the five.

Search and AI answers in September 2026

Magic Mill is the third most searched of 5 competitors and the fourth most recommended in AI answers.

  1. NescoShare of searches 96%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  2. ExcaliburShare of searches 2.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. Magic MillShare of searches 1.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  4. Presto AppliancesShare of searches 0.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  5. COSORIShare of searches 0.02%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd

Follow Magic Mill and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top dehydrator trays brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Magic Mill was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Magic Mill is the fourth most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Excalibur1st
  2. Nesco2nd
  3. COSORI3rd
  4. Magic Mill4th
  5. Presto Appliances5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Nesco5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Excalibur5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Magic Mill4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • COSORI3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Presto Appliances1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about dehydrator trays brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which dehydrator trays brands compete with Magic Mill?

Magic Mill against dehydrator trays brands worldwide, by month

Share of searches by month for Nesco, Excalibur, Magic Mill. The figures are in the table below the chart.

View monthly share of searches table
MonthNescoExcaliburMagic MillPresto AppliancesCOSORI
Oct 202594.7%3.1%1.7%0.5%0.02%
Nov 202593.8%3.1%2.5%0.59%0.02%
Dec 202592.5%3.7%3%0.71%0.02%
Jan 202692.8%3.7%2.5%0.91%0.02%
Feb 202695.2%2.6%1.7%0.5%0.02%
Mar 202693.1%3.8%2.5%0.6%0.03%
Apr 202693.9%3.1%2.5%0.5%0.03%
May 202694.2%3.1%2.1%0.61%0.03%
Jun 202695.8%2.1%1.7%0.41%0.02%
Jul 202695.7%2.1%1.7%0.51%0.02%
Aug 202696%2.1%1.4%0.5%0.02%
Sep 202696%2.1%1.4%0.5%0.02%

  1. 1.Nesco

    96%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Excalibur

    2.1%

    Held 2nd. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Magic Mill

    1.4%

    Held 3rd. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Presto Appliances

    0.5%

    Held 4th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.COSORI

    0.02%

    Held 5th. 70 estimated branded searches, -22.2% vs prior month. Share 0 points.

Compare popularity between Magic Mill and its closest rivals

Every comparison with Magic Mill

4 comparisons

How has branded search demand for Magic Mill changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Magic Mill worldwide held steady at 5.4K.
  • Across the 12 months ending September 2026, Magic Mill’s share of searches among dehydrator trays brands worldwide peaked at 3% in December 2025 and was lowest at 1.4% in August 2026.

How did search popularity change for dehydrator trays brands worldwide in September 2026?

3 changes

  1. Estimated monthly branded searches for Nesco worldwide rose 22.3% over 12 measured months, from 301K to 368K in September 2026.

  2. Estimated monthly branded searches for Presto Appliances worldwide rose 18.8% over 12 measured months, from 1.6K to 1.9K in September 2026.

  3. Estimated monthly branded searches for Excalibur worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.

How are Magic Mill’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Magic Mill’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • magic mill dehydrator

Do you work for Magic Mill? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Magic Mill your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free