Brandwave

How popular isLowe's in search?

In August 2026, there were an estimated 13.6M branded searches for Lowe's worldwide which held steady over the last 11 months. Lowe's holds 23.1% estimated Share of Search among hardware store brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Home Depot63.1%
  2. Lowe's23.1%
  3. Ace Hardware6.9%
  4. Bunnings5.7%
  5. Mitre 101.1%
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Which hardware store brands compete with Lowe's?

Lowe's against hardware store brands worldwide, by month

Share of Search by month for Home Depot, Lowe's, Ace Hardware, Bunnings. The figures are in the table below the chart.

View monthly share of search table
MonthHome DepotLowe'sAce HardwareBunningsMitre 10
Oct 202561.3%22.4%6.7%8.2%1.4%
Nov 202562.4%22.8%6.9%6.9%1.1%
Dec 202556.4%25.2%7.6%9.3%1.5%
Jan 202657.6%25.7%7.7%7.7%1.3%
Feb 202658.3%26.1%6.4%7.8%1.3%
Mar 202663.3%23.1%7%5.7%0.94%
Apr 202663.3%23.1%7%5.7%0.94%
May 202664%23.3%7%4.7%0.95%
Jun 202659.3%26.5%8%5.3%0.88%
Jul 202662.3%22.8%8.4%5.6%0.92%
Aug 202663.1%23.1%6.9%5.7%1.1%
Sep 2026—————

  1. 1.Home Depot

    63.1%

    Held 1st. 37.2M estimated branded searches, 0% vs prior month. Share +0.8 points.

  2. 2.Lowe's

    23.1%

    Held 2nd. 13.6M estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. 3.Ace Hardware

    6.9%

    Held 3rd. 4.1M estimated branded searches, -18.2% vs prior month. Share -1.4 points.

  4. 4.Bunnings

    5.7%

    Held 4th. 3.4M estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Mitre 10

    1.1%

    Held 5th. 673K estimated branded searches, +22.4% vs prior month. Share +0.2 points.

Compare search popularity between Lowe's and its closest rivals

How has branded search demand for Lowe's changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Lowe's worldwide held steady at 13.6M.
  • Across the 11 months ending August 2026, Lowe's’ estimated Share of Search among hardware store brands worldwide increased from 22.4% to 23.1%.
  • Across the 11 months ending August 2026, Lowe's’ estimated Share of Search among hardware store brands worldwide peaked at 26.5% in June 2026 and was lowest at 22.4% in October 2025.

How did search popularity change for hardware store brands worldwide in August 2026?

  1. In August 2026, Home Depot gained estimated Share of Search among hardware store brands worldwide, from 62.3% to 63.1%.

  2. In August 2026, Ace Hardware lost estimated Share of Search among hardware store brands worldwide, from 8.4% to 6.9%.

  3. Bunnings’ estimated Share of Search among hardware store brands worldwide has gained ground for 3 months in a row, from 4.7% to 5.7% in August 2026.

  4. Estimated monthly branded searches for Mitre 10 worldwide fell 18.2% over 11 measured months, from 823K to 673K in August 2026.

How is Lowe's measured?

Brandwave collects information about searches that people make online using Lowe's’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • lowes

Do you work for Lowe's? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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