Brandwave

How popular isLeader Doors in search?

In August 2026, there were an estimated 14.8K branded searches for Leader Doors worldwide which is down 45.4% over the last 11 months. Leader Doors holds 12% estimated Share of Search among internal doors worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Masonite40.3%
  2. Jeld-Wen33%
  3. Hume Doors14.7%
  4. Leader Doors12%
  5. Norca—
  6. Victoria Door Company—
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Which internal doors compete with Leader Doors?

Leader Doors against internal doors worldwide, by month

Share of Search by month for Masonite, Jeld-Wen, Hume Doors, Leader Doors. The figures are in the table below the chart.

View monthly share of search table
MonthMasoniteJeld-WenHume DoorsLeader DoorsNorcaVictoria Door Company
Oct 202531.9%39%11.7%17.5%——
Nov 202532.9%40.3%12%14.8%——
Dec 202538.3%38.3%9.4%14%——
Jan 202633.7%41.2%10.1%15.1%——
Feb 202637.5%37.5%11.2%13.7%——
Mar 202638.5%38.5%11.5%11.5%——
Apr 202638.5%38.5%11.5%11.5%——
May 202637.5%37.5%13.7%11.2%——
Jun 202638.3%38.3%14%9.4%——
Jul 202638.3%38.3%14%9.4%——
Aug 202640.3%33%14.7%12%——
Sep 2026——————
  1. 1.Masonite

    40.3%

    Moved from 2nd to 1st. 49.5K estimated branded searches, 0% vs prior month. Share +2 points.

  2. 2.Jeld-Wen

    33%

    Moved from 1st to 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -5.4 points.

  3. 3.Hume Doors

    14.7%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +0.7 points.

  4. Held 4th. 14.8K estimated branded searches, +22.3% vs prior month. Share +2.7 points.

  5. —.Norca

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

  6. Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Leader Doors and its closest rivals

How has branded search demand for Leader Doors changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Leader Doors worldwide fell from 27.1K to 14.8K.
  • Across the 11 months ending August 2026, Leader Doors’ estimated Share of Search among internal doors worldwide decreased from 17.5% to 12%.
  • Across the 11 months ending August 2026, Leader Doors’ estimated Share of Search among internal doors worldwide peaked at 17.5% in October 2025 and was lowest at 9.4% in June 2026.
  • Across the 11 months ending August 2026, Leader Doors fell from 3rd to 4th among internal doors worldwide.

How did search popularity change for internal doors worldwide in August 2026?

  1. In August 2026, Masonite overtook Jeld-Wen to take the highest estimated Share of Search among internal doors worldwide, at 40.3%.

  2. In August 2026, Leader Doors gained estimated Share of Search among internal doors worldwide, from 9.4% to 12%.

  3. In August 2026, Hume Doors gained estimated Share of Search among internal doors worldwide, from 14% to 14.7%.

  4. In August 2026, Jeld-Wen lost estimated Share of Search among internal doors worldwide, from 38.3% to 33%.

How is Leader Doors measured?

Brandwave collects information about searches that people make online using Leader Doors’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • leader doors

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How the Brand Demand Index is measured

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Is Leader Doors your brand?

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