Brandwave

How popular isKWS?

In September 2026, people searched for KWS by name about 480 times worldwide, a 45.5% decrease from the previous year. These searches made up 0.08% of all global meat slicer brand searches, placing KWS sixth out of seven brands. When we asked both ChatGPT and Google AI Overviews about meat slicer brands, KWS appeared in two of the four answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

KWS is the sixth most searched of 7 competitors and the fourth most recommended in AI answers.

  1. NescoShare of searches 62.1%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  2. CuisinartShare of searches 33.4%Mentioned in 1 of 4 AI answersPlace in AI recommendations 6th
  3. Chef’sChoiceShare of searches 3.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  4. LEMShare of searches 1.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  5. KWSShare of searches 0.08%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th

+2 more

KWS website (opens in a new tab)

Follow KWS and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top meat slicer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, KWS was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. KWS is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. BESWOOD1st
  2. LEM2nd
  3. Chef’sChoice3rd
  4. KWS4th
  5. Weston5th
  6. Cuisinart6th
  7. Nesco–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • BESWOOD4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Chef’sChoice3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • LEM3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Weston3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • KWS2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Cuisinart1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Nesco0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about meat slicer brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which meat slicer brands compete with KWS?

KWS against meat slicer brands worldwide, by month

Share of searches by month for Nesco, Cuisinart, Chef’sChoice, KWS. The figures are in the table below the chart.

View monthly share of searches table
MonthNescoCuisinartChef’sChoiceLEMWestonKWSBESWOOD
Oct 202552.5%42.2%3.2%1.7%0.23%0.15%0.07%
Nov 202539.9%54.5%2.9%2.3%0.17%0.13%0.06%
Dec 202535.3%58.9%3.2%2.1%0.23%0.19%0.1%
Jan 202640.1%54.8%2.9%1.6%0.26%0.16%0.08%
Feb 202650.5%44%3.7%1.4%0.15%0.15%0.05%
Mar 202640.1%54.8%3.6%1.1%0.2%0.14%0.06%
Apr 202652.5%42.3%3.9%0.96%0.19%0.15%0.07%
May 202648.8%46.4%3.6%0.89%0.17%0.08%0.05%
Jun 202657.5%37.9%3.5%0.86%0.17%0.09%0.04%
Jul 202654.1%42%2.7%0.95%0.18%0.09%0.04%
Aug 202658%38.1%2.9%0.85%0.16%0.08%0.03%
Sep 202662.1%33.4%3.1%1.1%0.17%0.08%0.04%

  1. 1.Nesco

    62.1%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share +4.1 points.

  2. 2.Cuisinart

    33.4%

    Held 2nd. 198K estimated branded searches, -18% vs prior month. Share -4.6 points.

  3. 3.Chef’sChoice

    3.1%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.LEM

    1.1%

    Held 4th. 6.7K estimated branded searches, +24.1% vs prior month. Share +0.3 points.

  5. 5.Weston

    0.17%

    Held 5th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.KWS

    0.08%

    Held 6th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.BESWOOD

    0.04%

    Held 7th. 210 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between KWS and its closest rivals

Every comparison with KWS

6 comparisons

How has branded search demand for KWS changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for KWS worldwide fell from 880 to 480.
  • Across the 12 months ending September 2026, KWS’s share of searches among meat slicer brands worldwide held steady, from 0.15% to 0.08%.

How did search popularity change for meat slicer brands worldwide in September 2026?

6 changes

  1. In September 2026, Nesco gained share of searches among meat slicer brands worldwide, from 58% to 62.1%.

  2. In September 2026, Cuisinart lost share of searches among meat slicer brands worldwide, from 38.1% to 33.4%.

  3. Estimated monthly branded searches for BESWOOD worldwide fell 46.2% over 12 measured months, from 390 to 210 in September 2026.

  4. Estimated monthly branded searches for KWS worldwide fell 45.5% over 12 measured months, from 880 to 480 in September 2026.

  5. Estimated monthly branded searches for LEM worldwide fell 30.9% over 12 measured months, from 9.7K to 6.7K in September 2026.

  6. Estimated monthly branded searches for Weston worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.

How are KWS’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using KWS’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • kws meat slicer

Do you work for KWS? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is KWS your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free