BESWOOD vs KWS:Which is more popular?
In September 2026, KWS had more branded searches than BESWOOD among meat slicer brands worldwide. KWS had about 480 branded searches, while BESWOOD had 210. KWS made up 0.08% of all meat slicer brand searches we track, and BESWOOD accounted for 0.04%. When we asked ChatGPT and Google AI Overviews about meat slicer brands, BESWOOD appeared in all four answers and KWS in two. BESWOOD was mentioned before KWS in every answer.
Who do people search for more?
KWS, about 2 searches for every 1 for BESWOOD
Who does AI mention more?
BESWOOD, mentioned in every answer we collected
Who does AI recommend more?
BESWOOD, named ahead of KWS in every answer
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Top meat slicer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, BESWOOD appeared in all four answers. KWS was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. BESWOOD was listed before KWS in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- BESWOOD4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Chef’sChoice3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
LEM3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Weston3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers- KWS2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Cuisinart1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Nesco0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about meat slicer brands
4 answers
Asked ChatGPT
“Which meat slicer brand should I buy?”
Asked ChatGPT
“What are the best meat slicer brands?”
Asked ChatGPT
“What's the best meat slicer brand for slicing meat?”
Searched Google, AI Overview
“best meat slicer”
Searched Google, AI Overview
“electric meat slicer”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is BESWOOD or KWS more popular in search?
This chart shows how often people search Google for BESWOOD and KWS by name. Each line represents a brand's share of searches for all seven meat slicer brands we track, month by month, from English-language searches worldwide.
Share of searches by month for KWS, BESWOOD. The figures are in the table below the chart.
View monthly share of searches table
| Month | Nesco | Cuisinart | Chef’sChoice | LEM | Weston | KWS | BESWOOD |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 52.5% | 42.2% | 3.2% | 1.7% | 0.23% | 0.15% | 0.07% |
| Nov 2025 | 39.9% | 54.5% | 2.9% | 2.3% | 0.17% | 0.13% | 0.06% |
| Dec 2025 | 35.3% | 58.9% | 3.2% | 2.1% | 0.23% | 0.19% | 0.1% |
| Jan 2026 | 40.1% | 54.8% | 2.9% | 1.6% | 0.26% | 0.16% | 0.08% |
| Feb 2026 | 50.5% | 44% | 3.7% | 1.4% | 0.15% | 0.15% | 0.05% |
| Mar 2026 | 40.1% | 54.8% | 3.6% | 1.1% | 0.2% | 0.14% | 0.06% |
| Apr 2026 | 52.5% | 42.3% | 3.9% | 0.96% | 0.19% | 0.15% | 0.07% |
| May 2026 | 48.8% | 46.4% | 3.6% | 0.89% | 0.17% | 0.08% | 0.05% |
| Jun 2026 | 57.5% | 37.9% | 3.5% | 0.86% | 0.17% | 0.09% | 0.04% |
| Jul 2026 | 54.1% | 42% | 2.7% | 0.95% | 0.18% | 0.09% | 0.04% |
| Aug 2026 | 58% | 38.1% | 2.9% | 0.85% | 0.16% | 0.08% | 0.03% |
| Sep 2026 | 62.1% | 33.4% | 3.1% | 1.1% | 0.17% | 0.08% | 0.04% |
How has the BESWOOD and KWS comparison changed over the last 12 months?
3 findings
- KWS was ahead of BESWOOD in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BESWOOD’s share of searches among meat slicer brands worldwide moved from 0.07% to 0.04%, and its estimated monthly branded searches moved from 390 to 210.
- Across the 12 months ending September 2026, KWS’s share of searches among meat slicer brands worldwide moved from 0.15% to 0.08%, and its estimated monthly branded searches moved from 880 to 480.
How did search popularity change for meat slicer brands worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using BESWOOD’s and KWS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among meat slicer brands
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