Brandwave

How popular isKnowt?

In September 2026, people searched for Knowt by name about 301,000 times worldwide, about the same as the previous year. These searches made up 2.8% of all global flashcard app searches, placing Knowt third out of five apps. When we asked both ChatGPT and Google AI Overviews about flashcard apps, Knowt appeared in three of the five answers and was the third most recommended of the five.

Search and AI answers in September 2026

Knowt is the third most searched of 5 competitors and the third most recommended in AI answers.

  1. QuizletShare of searches 85.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  2. AnkiShare of searches 9.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. KnowtShare of searches 2.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  4. RemNoteShare of searches 1.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  5. BrainscapeShare of searches 0.57%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
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Top flashcard apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Knowt was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Knowt is the third most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Anki1st
  2. Quizlet2nd
  3. Knowt3rd
  4. RemNote4th
  5. Brainscape5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Quizlet5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Anki5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RemNote4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Knowt3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Brainscape2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about flashcard apps

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which flashcard apps compete with Knowt?

Knowt against flashcard apps worldwide, by month

Share of searches by month for Quizlet, Anki, Knowt. The figures are in the table below the chart.

View monthly share of searches table
MonthQuizletAnkiKnowtRemNoteBrainscape
Oct 202587.5%7.9%2.9%0.87%0.87%
Nov 202586.8%9.6%1.9%0.86%0.86%
Dec 202588.6%8%2%0.72%0.72%
Jan 202686.8%9.6%1.9%0.86%0.86%
Feb 202686.6%9.5%2.3%0.7%0.86%
Mar 202686.5%9.5%2.3%0.86%0.86%
Apr 202683.1%11.2%4.1%0.82%0.82%
May 202683.1%11.2%4.1%0.82%0.82%
Jun 202679.1%15.9%2.6%1.4%0.96%
Jul 202669%25.4%2.8%1.9%1%
Aug 202678.8%15.8%3.2%1.4%0.78%
Sep 202685.9%9.4%2.8%1.3%0.57%

  1. 1.Quizlet

    85.9%

    Held 1st. 9.1M estimated branded searches, +123.5% vs prior month. Share +7.2 points.

  2. 2.Anki

    9.4%

    Held 2nd. 1M estimated branded searches, +21.5% vs prior month. Share -6.4 points.

  3. 3.Knowt

    2.8%

    Held 3rd. 301K estimated branded searches, +82.4% vs prior month. Share -0.3 points.

  4. 4.RemNote

    1.3%

    Held 4th. 135K estimated branded searches, +82.4% vs prior month. Share -0.2 points.

  5. 5.Brainscape

    0.57%

    Held 5th. 60.5K estimated branded searches, +49.4% vs prior month. Share -0.2 points.

Compare popularity between Knowt and its closest rivals

Every comparison with Knowt

6 comparisons

How has branded search demand for Knowt changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Knowt worldwide held steady at 301K.
  • Across the 12 months ending September 2026, Knowt’s share of searches among flashcard apps worldwide peaked at 4.1% in April 2026 and was lowest at 1.9% in November 2025.

How did search popularity change for flashcard apps worldwide in September 2026?

4 changes

  1. In September 2026, Quizlet gained share of searches among flashcard apps worldwide, from 78.8% to 85.9%.

  2. In September 2026, Anki lost share of searches among flashcard apps worldwide, from 15.8% to 9.4%.

  3. Estimated monthly branded searches for RemNote worldwide rose 49.2% over 12 measured months, from 90.5K to 135K in September 2026.

  4. Estimated monthly branded searches for Brainscape worldwide fell 33.1% over 12 measured months, from 90.5K to 60.5K in September 2026.

How are Knowt’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Knowt’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • knowt

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How the Brand Demand Index is measured

Where does Knowt compete?

Knowt is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Flashcard apps4th of 72.6%Show ranking
Flashcard apps3rd of 52.8%Shown above
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