Brandwave

Brainscape vs Knowt:Which is more popular?

In September 2026, Knowt had more branded searches than Brainscape among flashcard apps worldwide. Knowt had about 301,000 branded searches, while Brainscape had 60,500. Knowt made up 2.8% of all flashcard app searches we track, and Brainscape accounted for 0.57%. When we asked ChatGPT and Google AI Overviews about flashcard apps, Knowt appeared in three of the five answers and Brainscape in two. Knowt was mentioned before Brainscape in three out of four answers that named either.

Among flashcard apps worldwide in September 2026

Who do people search for more?

Knowt, about 5 searches for every 1 for Brainscape

Knowt 301K searchesBrainscape 60.5K searches

Who does AI mention more?

Knowt, mentioned in 3 of 5 answers, Brainscape in 2

Knowt in 3 of 5Brainscape in 2 of 5

Who does AI recommend more?

Knowt, named ahead of Brainscape in 3 of 4 answers

Knowt first in 3Brainscape first in 1

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Top flashcard apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Knowt was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Brainscape was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Knowt was listed before Brainscape in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Anki1st
  2. Quizlet2nd
  3. Knowt3rd
  4. RemNote4th
  5. Brainscape5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Quizlet5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Anki5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RemNote4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Knowt3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Brainscape2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about flashcard apps

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Brainscape or Knowt more popular in search?

This chart shows how often people search Google for Brainscape and Knowt by name. Each line represents a brand's share of searches for all five flashcard apps we track, month by month, from English-language searches worldwide.

Brainscape and Knowt among flashcard apps worldwide, by month

Share of searches by month for Knowt, Brainscape. The figures are in the table below the chart.

View monthly share of searches table
MonthQuizletAnkiKnowtRemNoteBrainscape
Oct 202587.5%7.9%2.9%0.87%0.87%
Nov 202586.8%9.6%1.9%0.86%0.86%
Dec 202588.6%8%2%0.72%0.72%
Jan 202686.8%9.6%1.9%0.86%0.86%
Feb 202686.6%9.5%2.3%0.7%0.86%
Mar 202686.5%9.5%2.3%0.86%0.86%
Apr 202683.1%11.2%4.1%0.82%0.82%
May 202683.1%11.2%4.1%0.82%0.82%
Jun 202679.1%15.9%2.6%1.4%0.96%
Jul 202669%25.4%2.8%1.9%1%
Aug 202678.8%15.8%3.2%1.4%0.78%
Sep 202685.9%9.4%2.8%1.3%0.57%

How has the Brainscape and Knowt comparison changed over the last 12 months?

3 findings
  • Knowt was ahead of Brainscape in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Brainscape’s share of searches among flashcard apps worldwide moved from 0.87% to 0.57%, and its estimated monthly branded searches moved from 90.5K to 60.5K.
  • Across the 12 months ending September 2026, Knowt’s share of searches among flashcard apps worldwide moved from 2.9% to 2.8%, and its estimated monthly branded searches held steady at 301K.

How did search popularity change for flashcard apps worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for Brainscape worldwide fell 33.1% over 12 measured months, from 90.5K to 60.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Brainscape’s and Knowt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Brainscape

1 branded search term

  • brainscape

Knowt

1 branded search term

  • knowt

How the Brand Demand Index is measured

Other head-to-heads among flashcard apps

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