Brandwave

How popular isKiva in search?

In September 2026, people searched for Kiva by name about 117,000 times worldwide, a 23.9% increase from the previous year. These searches made up 2.1% of all global crowdfunding platform searches, placing Kiva fourth out of eight platforms. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Patreon59.8%
  2. GoFundMe26.8%
  3. Kickstarter9.8%
  4. Kiva2.1%
  5. Indiegogo1.1%
  6. Wefunder0.32%
  7. Seedrs0.1%
  8. Republic0.03%
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Which crowdfunding platforms compete with Kiva?

Kiva against crowdfunding platforms worldwide, by month

Share of searches by month for Patreon, GoFundMe, Kickstarter, Kiva. The figures are in the table below the chart.

View monthly share of searches table
MonthPatreonGoFundMeKickstarterKivaIndiegogoWefunderSeedrsRepublic
Oct 202558.3%26.1%11.7%1.6%1.6%0.47%0.21%0.05%
Nov 202558.5%26.2%11.8%1.6%1.3%0.39%0.17%0.04%
Dec 202556.5%30.9%9.3%1.6%1.2%0.37%0.14%0.04%
Jan 202657.8%31.7%7.8%1.3%0.86%0.31%0.17%0.03%
Feb 202656.6%30.9%9.3%1.6%1%0.38%0.14%0.04%
Mar 202660.2%26.9%9.9%1.4%1.1%0.33%0.15%0.04%
Apr 202656.4%30.8%9.3%1.9%1%0.37%0.14%0.04%
May 202660.2%26.9%9.9%1.7%0.89%0.33%0.1%0.04%
Jun 202661.6%27.6%8.3%1.4%0.75%0.27%0.1%0.03%
Jul 202656.5%30.9%9.3%2%0.84%0.37%0.09%0.03%
Aug 202661.4%27.5%8.3%1.8%0.74%0.27%0.08%0.02%
Sep 202659.8%26.8%9.8%2.1%1.1%0.32%0.1%0.03%
  1. 1.Patreon

    59.8%

    Held 1st. 3.4M estimated branded searches, -18.1% vs prior month. Share -1.6 points.

  2. 2.GoFundMe

    26.8%

    Held 2nd. 1.5M estimated branded searches, -18% vs prior month. Share -0.7 points.

  3. Held 3rd. 550K estimated branded searches, 0% vs prior month. Share +1.6 points.

  4. 4.Kiva

    2.1%

    Held 4th. 117K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Indiegogo

    1.1%

    Held 5th. 60.5K estimated branded searches, +22.2% vs prior month. Share +0.3 points.

  6. 6.Wefunder

    0.32%

    Held 6th. 18.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  7. 7.Seedrs

    0.1%

    Held 7th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Republic

    0.03%

    Held 8th. 1.7K estimated branded searches, +8.2% vs prior month. Share 0 points.

Compare search popularity between Kiva and its closest rivals

Every comparison with Kiva

7 comparisons

How has branded search demand for Kiva changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Kiva worldwide rose from 94.1K to 117K.
  • Across the 12 months ending September 2026, Kiva’s share of searches among crowdfunding platforms worldwide held steady, from 1.6% to 2.1%.

How did search popularity change for crowdfunding platforms worldwide in September 2026?

6 changes
  1. In September 2026, Kickstarter gained share of searches among crowdfunding platforms worldwide, from 8.3% to 9.8%.

  2. In September 2026, Patreon lost share of searches among crowdfunding platforms worldwide, from 61.4% to 59.8%.

  3. In September 2026, GoFundMe lost share of searches among crowdfunding platforms worldwide, from 27.5% to 26.8%.

  4. Estimated monthly branded searches for Kiva worldwide rose 23.9% over 12 measured months, from 94.1K to 117K in September 2026.

  5. Estimated monthly branded searches for Seedrs worldwide fell 55.4% over 12 measured months, from 12.1K to 5.4K in September 2026.

  6. Estimated monthly branded searches for Republic worldwide fell 33.8% over 12 measured months, from 2.6K to 1.7K in September 2026.

How are Kiva’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Kiva’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • kiva
  • kiva loans

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How the Brand Demand Index is measured

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Is Kiva your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.