How popular isiZotope RX?
In September 2026, people searched for iZotope RX by name about 27,100 times worldwide, an 18.1% decrease from the previous year. These searches made up 4.9% of all global audio post production software searches, placing iZotope RX fifth out of six brands. When we asked both ChatGPT and Google AI Overviews about audio post production software, iZotope RX appeared in three of the five answers and was the fifth most recommended of the six.
iZotope RX is the fifth most searched of 6 competitors and the fifth most recommended in AI answers.
Pro ToolsShare of searches 54.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
ReaperShare of searches 19.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
Adobe AuditionShare of searches 13.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
FairlightShare of searches 6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
iZotope RXShare of searches 4.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
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Top audio post production software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, iZotope RX was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. iZotope RX is the fifth most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Pro Tools1st
- Adobe Audition2nd
- Fairlight3rd
Nuendo3rd- iZotope RX5th
- Reaper6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Pro Tools5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Adobe Audition5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Reaper3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- iZotope RX3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Fairlight2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Nuendo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about audio post production software
5 answers
Asked ChatGPT
“Which audio post production software should I use?”
Asked ChatGPT
“What are the best audio post production software options?”
Asked ChatGPT
“What's the best audio post production software for a finished audio track?”
Searched Google, AI Overview
“audio editing software”
Searched Google, AI Overview
“audio mixing software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which audio post production software compete with iZotope RX?
Share of searches by month for Pro Tools, Reaper, Adobe Audition, Fairlight, iZotope RX. The figures are in the table below the chart.
View monthly share of searches table
| Month | Pro Tools | Reaper | Adobe Audition | Fairlight | iZotope RX | Nuendo |
|---|---|---|---|---|---|---|
| Oct 2025 | 33.9% | 21.6% | 27.8% | 6.8% | 6.8% | 3% |
| Nov 2025 | 34.4% | 26.4% | 22.9% | 6.9% | 6.9% | 2.5% |
| Dec 2025 | 31.5% | 29.6% | 21.1% | 7.7% | 7.7% | 2.3% |
| Jan 2026 | 34.3% | 26.6% | 22.8% | 6.9% | 6.9% | 2.5% |
| Feb 2026 | 27.3% | 31.5% | 22.4% | 8.2% | 8.2% | 2.5% |
| Mar 2026 | 31.3% | 29.5% | 21% | 7.7% | 7.7% | 2.8% |
| Apr 2026 | 26.8% | 30.9% | 22% | 9.9% | 8.1% | 2.4% |
| May 2026 | 26.8% | 30.9% | 22% | 9.9% | 8.1% | 2.4% |
| Jun 2026 | 34.8% | 27% | 19.1% | 8.5% | 8.5% | 2.1% |
| Jul 2026 | 26.3% | 30.5% | 21.5% | 9.6% | 9.6% | 2.4% |
| Aug 2026 | 30.8% | 29.3% | 20.7% | 9.3% | 7.6% | 2.3% |
| Sep 2026 | 54.9% | 19.1% | 13.5% | 6% | 4.9% | 1.5% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54.9% | 301K | +173.6% | +24.1 points | |
| 2, held 2nd | 19.1% | 105K | +0.05% | -10.2 points | |
| 3, held 3rd | 13.5% | 74K | 0% | -7.2 points | |
| 4, held 4th | 6% | 33.1K | 0% | -3.2 points | |
| 5, held 5th | 4.9% | 27.1K | 0% | -2.6 points | |
| 6, held 6th | 1.5% | 8.1K | 0% | -0.8 points |
54.9%
Held 1st. 301K estimated branded searches, +173.6% vs prior month. Share +24.1 points.
2.
Reaper19.1%
Held 2nd. 105K estimated branded searches, +0.05% vs prior month. Share -10.2 points.
13.5%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share -7.2 points.
6%
Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share -3.2 points.
4.9%
Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share -2.6 points.
6.
Nuendo1.5%
Held 6th. 8.1K estimated branded searches, 0% vs prior month. Share -0.8 points.
Compare popularity between iZotope RX and its closest rivals
Every comparison with iZotope RX
5 comparisons
How has branded search demand for iZotope RX changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for iZotope RX worldwide fell from 33.1K to 27.1K.
- Across the 12 months ending September 2026, iZotope RX’s share of searches among audio post production software worldwide decreased from 6.8% to 4.9%.
- Across the 12 months ending September 2026, iZotope RX’s share of searches among audio post production software worldwide peaked at 9.6% in July 2026 and was lowest at 4.9% in September 2026.
How did search popularity change for audio post production software worldwide in September 2026?
6 changes
In September 2026, Pro Tools gained share of searches among audio post production software worldwide, from 30.8% to 54.9%.
In September 2026, Reaper lost share of searches among audio post production software worldwide, from 29.3% to 19.1%.
In September 2026, Adobe Audition lost share of searches among audio post production software worldwide, from 20.7% to 13.5%.
In September 2026, Fairlight lost share of searches among audio post production software worldwide, from 9.3% to 6%.
In September 2026, iZotope RX lost share of searches among audio post production software worldwide, from 7.6% to 4.9%.
In September 2026, Nuendo lost share of searches among audio post production software worldwide, from 2.3% to 1.5%.
How are iZotope RX’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using iZotope RX’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- izotope rx
Who owns iZotope RX?
iZotope RX is owned by 
Native Instruments. Brandwave also tracks Traktor, owned by the same company, worldwide.
Do you work for iZotope RX? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is iZotope RX your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.