Brandwave

How popular isHooga?

In September 2026, people searched for Hooga by name about 8,980 times worldwide, about the same as the previous year. These searches made up 7.8% of all global red light therapy brand searches, placing Hooga fourth out of seven brands. When we asked both ChatGPT and Google AI Overviews about red light therapy brands, Hooga appeared in two of the five answers and was the second most recommended of the seven.

Search and AI answers in September 2026

Hooga is the fourth most searched of 7 competitors and the second most recommended in AI answers.

  1. OmniluxShare of searches 43%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  2. Bon ChargeShare of searches 18.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. SolawaveShare of searches 15.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. HoogaShare of searches 7.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
  5. Mito Red LightShare of searches 7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd

+2 more

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Top red light therapy brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hooga was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Hooga is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Omnilux1st
  2. Hooga2nd
  3. Mito Red Light3rd
  4. PlatinumLED4th
  5. Bon Charge–
  6. Solawave–
  7. Joovv–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Omnilux3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hooga2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PlatinumLED2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mito Red Light1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bon Charge0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Solawave0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Joovv0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about red light therapy brands

5 answers

  • Asked ChatGPT

    “Which red light therapy device should I buy?”

    1. 1Omnilux
    2. 2Hooga

  • Asked ChatGPT

    “What are the best red light therapy brands?”

    1. 1Omnilux
    2. 2Mito Red Light
    3. 3Hooga
    4. 4PlatinumLED

  • Asked ChatGPT

    “What's the best red light therapy device for skin?”

    1. 1Omnilux

  • Searched Google, AI Overview

    “red light therapy device”

    1. Searched Google, AI Overview

      “red light therapy panel”

      1. 1PlatinumLED

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

    Which red light therapy brands compete with Hooga?

    Hooga against red light therapy brands worldwide, by month

    Share of searches by month for Omnilux, Bon Charge, Solawave, Hooga, Mito Red Light, PlatinumLED, Joovv. The figures are in the table below the chart.

    View monthly share of searches table
    MonthOmniluxBon ChargeSolawaveHoogaMito Red LightPlatinumLEDJoovv
    Oct 202541.8%15.8%15.3%7.7%8.4%5.6%5.6%
    Nov 202545.8%12.6%13.8%12.5%7.5%5%2.7%
    Dec 202543.5%11.1%13.1%14.5%7.2%4.8%5.9%
    Jan 202641.2%11.9%15.1%13.4%8.2%5.5%4.5%
    Feb 202640.9%12.6%15%13.3%8.2%5.5%4.5%
    Mar 202640.4%14.3%14.8%10.8%9.9%5.4%4.4%
    Apr 202644%13.6%16.1%9.5%8.8%4.8%3.2%
    May 202647.6%14.7%14.3%8.4%7.8%4.2%2.8%
    Jun 202644.2%15.6%16.1%8.1%7.2%4.8%3.9%
    Jul 202642.2%15.9%15.4%7.8%8.4%4.6%5.6%
    Aug 202641.1%15.5%15%8.9%6.7%4.5%8.2%
    Sep 202643%18.6%15.7%7.8%7%4.7%3.1%

    1. 1.Omnilux

      43%

      Held 1st. 49.5K estimated branded searches, 0% vs prior month. Share +1.9 points.

    2. 2.Bon Charge

      18.6%

      Held 2nd. 21.4K estimated branded searches, +14.4% vs prior month. Share +3.1 points.

    3. 3.Solawave

      15.7%

      Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +0.7 points.

    4. 4.Hooga

      7.8%

      Held 4th. 9K estimated branded searches, -16.7% vs prior month. Share -1.1 points.

    5. 5.Mito Red Light

      7%

      Moved from 6th to 5th. 8.1K estimated branded searches, 0% vs prior month. Share +0.3 points.

    6. 6.PlatinumLED

      4.7%

      Moved from 7th to 6th. 5.4K estimated branded searches, 0% vs prior month. Share +0.2 points.

    7. 7.Joovv

      3.1%

      Moved from 5th to 7th. 3.6K estimated branded searches, -63.6% vs prior month. Share -5.1 points.

    Compare popularity between Hooga and its closest rivals

    Every comparison with Hooga

    6 comparisons

    How has branded search demand for Hooga changed worldwide over the last 12 months?

    3 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Hooga worldwide held steady, from 9.1K to 9K.
    • Across the 12 months ending September 2026, Hooga’s share of searches among red light therapy brands worldwide peaked at 14.5% in December 2025 and was lowest at 7.7% in October 2025.
    • Across the 12 months ending September 2026, Hooga rose from 5th to 4th among red light therapy brands worldwide.

    How did search popularity change for red light therapy brands worldwide in September 2026?

    6 changes

    1. In September 2026, Bon Charge gained share of searches among red light therapy brands worldwide, from 15.5% to 18.6%.

    2. In September 2026, Omnilux gained share of searches among red light therapy brands worldwide, from 41.1% to 43%.

    3. In September 2026, Solawave gained share of searches among red light therapy brands worldwide, from 15% to 15.7%.

    4. In September 2026, Joovv lost share of searches among red light therapy brands worldwide, from 8.2% to 3.1%.

    5. In September 2026, Hooga lost share of searches among red light therapy brands worldwide, from 8.9% to 7.8%.

    6. In September 2026, Mito Red Light rose from 6th to 5th among red light therapy brands worldwide.

    How are Hooga’s branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using Hooga’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • hooga health
    • hooga red light

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