Brandwave

Hooga vs Solawave:Which is more popular?

In September 2026, Solawave had more branded searches than Hooga among red light therapy brands worldwide. Solawave had about 18,100 branded searches, while Hooga had 8,980. Solawave made up 15.7% of all red light therapy brand searches we track, and Hooga accounted for 7.8%. When we asked ChatGPT and Google AI Overviews about red light therapy brands, Hooga appeared in two of the five answers and Solawave in none.

Among red light therapy brands worldwide in September 2026

Who do people search for more?

Solawave, about 2 searches for every 1 for Hooga

Solawave 18.1K searchesHooga 9K searches

Who does AI mention more?

Hooga, mentioned in 2 of 5 answers, Solawave in 0

Hooga in 2 of 5Solawave in 0 of 5

Who does AI recommend more?

Hooga, the only one of the two named

Hooga first in 2Solawave never named

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Top red light therapy brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hooga was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Solawave did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Omnilux1st
  2. Hooga2nd
  3. Mito Red Light3rd
  4. PlatinumLED4th
  5. Bon Charge–
  6. Solawave–
  7. Joovv–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Omnilux3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hooga2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PlatinumLED2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mito Red Light1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bon Charge0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Solawave0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Joovv0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about red light therapy brands

5 answers
  • Asked ChatGPT

    “Which red light therapy device should I buy?”

    1. 1Omnilux
    2. 2Hooga
  • Asked ChatGPT

    “What are the best red light therapy brands?”

    1. 1Omnilux
    2. 2Mito Red Light
    3. 3Hooga
    4. 4PlatinumLED
  • Asked ChatGPT

    “What's the best red light therapy device for skin?”

    1. 1Omnilux
  • Searched Google, AI Overview

    “red light therapy device”

    1. Searched Google, AI Overview

      “red light therapy panel”

      1. 1PlatinumLED

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

    Is Hooga or Solawave more popular in search?

    This chart shows how often people search Google for Hooga and Solawave by name. Each line represents a brand's share of searches for all seven red light therapy brands we track, month by month, from English-language searches worldwide.

    Hooga and Solawave among red light therapy brands worldwide, by month

    Share of searches by month for Solawave, Hooga. The figures are in the table below the chart.

    View monthly share of searches table
    MonthOmniluxBon ChargeSolawaveHoogaMito Red LightPlatinumLEDJoovv
    Oct 202541.8%15.8%15.3%7.7%8.4%5.6%5.6%
    Nov 202545.8%12.6%13.8%12.5%7.5%5%2.7%
    Dec 202543.5%11.1%13.1%14.5%7.2%4.8%5.9%
    Jan 202641.2%11.9%15.1%13.4%8.2%5.5%4.5%
    Feb 202640.9%12.6%15%13.3%8.2%5.5%4.5%
    Mar 202640.4%14.3%14.8%10.8%9.9%5.4%4.4%
    Apr 202644%13.6%16.1%9.5%8.8%4.8%3.2%
    May 202647.6%14.7%14.3%8.4%7.8%4.2%2.8%
    Jun 202644.2%15.6%16.1%8.1%7.2%4.8%3.9%
    Jul 202642.2%15.9%15.4%7.8%8.4%4.6%5.6%
    Aug 202641.1%15.5%15%8.9%6.7%4.5%8.2%
    Sep 202643%18.6%15.7%7.8%7%4.7%3.1%

    How has the Hooga and Solawave comparison changed over the last 12 months?

    3 findings
    • The lead changed hands 2 times in the 12 months ending September 2026: Hooga took it in December 2025, Solawave took it in January 2026.
    • Across the 12 months ending September 2026, Hooga’s share of searches among red light therapy brands worldwide moved from 7.7% to 7.8%, and its estimated monthly branded searches moved from 9.1K to 9K.
    • Across the 12 months ending September 2026, Solawave’s share of searches among red light therapy brands worldwide moved from 15.3% to 15.7%, and its estimated monthly branded searches held steady at 18.1K.

    How did search popularity change for red light therapy brands worldwide in September 2026?

    2 changes
    1. In September 2026, Solawave gained share of searches among red light therapy brands worldwide, from 15% to 15.7%.

    2. In September 2026, Hooga lost share of searches among red light therapy brands worldwide, from 8.9% to 7.8%.

    How are branded searches counted?

    3 search terms

    Brandwave collects information about searches that people make online using Hooga’s and Solawave’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Hooga

    2 branded search terms

    • hooga health
    • hooga red light

    Solawave

    1 branded search term

    • solawave

    How the Brand Demand Index is measured

    Other head-to-heads among red light therapy brands

    Creator with pink hair and a pink jacket

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