Brandwave

How popular isHercules in search?

In September 2026, there were an estimated 12.1K branded searches for Hercules worldwide which held steady over the last 12 months. Hercules holds 3.6% estimated Share of Search among DJ controllers worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Pioneer DJ40.3%
  2. Native Instruments32.8%
  3. Denon DJ9.9%
  4. Numark8.1%
  5. Reloop5.3%
  6. Hercules3.6%
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Which DJ controllers compete with Hercules?

Hercules against DJ controllers worldwide, by month

Share of Search by month for Pioneer DJ, Native Instruments, Denon DJ, Numark, Reloop, Hercules. The figures are in the table below the chart.

View monthly share of search table
MonthPioneer DJNative InstrumentsDenon DJNumarkReloopHercules
Oct 202539.5%39.5%6.5%7.9%3.8%2.9%
Nov 202536.1%44%5.9%7.3%4%2.7%
Dec 202535.9%43.7%5.9%7.2%4.2%3.2%
Jan 202629.3%53.5%4.8%5.9%3.8%2.6%
Feb 202635.6%43.5%5.9%7.1%4.7%3.2%
Mar 202638.8%38.8%6.4%7.8%5.5%2.8%
Apr 202638.9%38.9%6.4%7.8%5.2%2.8%
May 202635.3%43.2%7.1%7.1%4.8%2.6%
Jun 202642.2%34.4%6.9%8.5%4.9%3.1%
Jul 202635.9%29.2%8.8%8.8%14.7%2.6%
Aug 202640.4%32.9%8.1%8.1%7.5%3%
Sep 202640.3%32.8%9.9%8.1%5.3%3.6%
  1. 1.Pioneer DJ

    40.3%

    Held 1st. 135K estimated branded searches, 0% vs prior month. Share -0.1 points.

  2. Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. 3.Denon DJ

    9.9%

    Held 3rd. 33.1K estimated branded searches, +22.1% vs prior month. Share +1.8 points.

  4. 4.Numark

    8.1%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Reloop

    5.3%

    Held 5th. 17.7K estimated branded searches, -29.2% vs prior month. Share -2.2 points.

  6. 6.Hercules

    3.6%

    Held 6th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.6 points.

Compare search popularity between Hercules and its closest rivals

How has branded search demand for Hercules changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Hercules worldwide held steady at 12.1K.
  • Across the 12 months ending September 2026, Hercules’ estimated Share of Search among DJ controllers worldwide increased from 2.9% to 3.6%.
  • Across the 12 months ending September 2026, Hercules’ estimated Share of Search among DJ controllers worldwide peaked at 3.6% in September 2026 and was lowest at 2.6% in May 2026.

How did search popularity change for DJ controllers worldwide in September 2026?

  1. In September 2026, Denon DJ gained estimated Share of Search among DJ controllers worldwide, from 8.1% to 9.9%.

  2. In September 2026, Hercules gained estimated Share of Search among DJ controllers worldwide, from 3% to 3.6%.

  3. In September 2026, Reloop lost estimated Share of Search among DJ controllers worldwide, from 7.5% to 5.3%.

  4. Estimated monthly branded searches for Native Instruments worldwide fell 33.3% over 12 measured months, from 165K to 110K in September 2026.

  5. Estimated monthly branded searches for Pioneer DJ worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

  6. Estimated monthly branded searches for Numark worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.

How is Hercules measured?

Brandwave collects information about searches that people make online using Hercules’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • hercules dj

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How the Brand Demand Index is measured

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