Brandwave

How popular isGranite Gear in search?

In August 2026, there were an estimated 7.6K branded searches for Granite Gear worldwide which is up 20.9% over the last 11 months. Granite Gear holds 4.4% estimated Share of Search among hiking backpack brands worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Hyperlite Mountain Gear49.9%
  2. Gregory16.9%
  3. Deuter14.5%
  4. Gossamer Gear14.3%
  5. Granite Gear4.4%
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Which hiking backpack brands compete with Granite Gear?

Granite Gear against hiking backpack brands worldwide, by month

Share of Search by month for Hyperlite Mountain Gear, Gregory, Deuter, Gossamer Gear, Granite Gear. The figures are in the table below the chart.

View monthly share of search table
MonthHyperlite Mountain GearGregoryDeuterGossamer GearGranite Gear
Oct 202554.8%16.1%13.6%11.2%4.3%
Nov 202555.5%15.1%12.7%12.7%4.1%
Dec 202554.6%14.5%12.1%14.8%4%
Jan 202654.1%16%12.9%12.9%4.1%
Feb 202655.8%17.1%11.3%11.4%4.4%
Mar 202650.5%14.7%12.5%15.1%7.1%
Apr 202651.8%15%12.8%15.5%4.8%
May 202648.5%16.7%12.1%17.3%5.5%
Jun 202651.9%14.8%12.9%15.6%4.7%
Jul 202649.9%16.7%14.4%14.5%4.4%
Aug 202649.9%16.9%14.5%14.3%4.4%
Sep 2026—————
  1. held 1st · 86.1K estimated branded searches · -0.02% vs prior month · 0 points

  2. 2.Gregory

    16.9%

    held 2nd · 29.2K estimated branded searches · +0.9% vs prior month · +0.2 points

  3. 3.Deuter

    14.5%

    moved from 4th to 3rd · 25K estimated branded searches · +0.24% vs prior month · +0.1 points

  4. moved from 3rd to 4th · 24.6K estimated branded searches · -2% vs prior month · -0.3 points

  5. held 5th · 7.6K estimated branded searches · +0.13% vs prior month · 0 points

Compare search popularity between Granite Gear and its closest rivals

How has branded search demand for Granite Gear changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Granite Gear worldwide rose from 6.3K to 7.6K.
  • Across the 11 months ending August 2026, Granite Gear’s estimated Share of Search among hiking backpack brands worldwide peaked at 7.1% in March 2026 and was lowest at 4% in December 2025.

How did search popularity change for hiking backpack brands worldwide in August 2026?

  1. Deuter’s estimated Share of Search among hiking backpack brands worldwide has gained ground for 3 months in a row, from 12.1% to 14.5% in August 2026.

  2. Gossamer Gear’s estimated Share of Search among hiking backpack brands worldwide has lost ground for 3 months in a row, from 17.3% to 14.3% in August 2026.

  3. Estimated monthly branded searches for Gregory worldwide rose 23.2% over 11 measured months, from 23.7K to 29.2K in August 2026.

  4. Estimated monthly branded searches for Granite Gear worldwide rose 20.9% over 11 measured months, from 6.3K to 7.6K in August 2026.

How is Granite Gear measured?

Brandwave collects information about searches that people make online using Granite Gear’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • granite gear
  • granite gear backpack
  • granite gear hiking backpack
  • granitegear
  • granitegear com

Do you work for Granite Gear? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Granite Gear your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.