How popular isGoTo Webinar?
In September 2026, people searched for GoTo Webinar by name about 12,100 times worldwide, an 18.2% decrease from the previous year. These searches made up 2.5% of all global webinar platform searches, placing GoTo Webinar seventh out of ten platforms. When we asked both ChatGPT and Google AI Overviews about webinar platforms, GoTo Webinar appeared in three of the five answers and was the sixth most recommended of the ten.
GoTo Webinar is the seventh most searched of 10 competitors and the sixth most recommended in AI answers.
StreamYardShare of searches 77%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Zoom WebinarsShare of searches 5.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
ON24Share of searches 3.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
WebinarJamShare of searches 3.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th- GoTo WebinarShare of searches 2.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
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Top webinar platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, GoTo Webinar was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. GoTo Webinar is the sixth most recommended of the ten.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Demio1st
Livestorm2nd- Zoom Webinars3rd
- WebinarJam4th
- ON245th
- GoTo Webinar6th
Crowdcast7th
eWebinar8th
Riverside9th- StreamYard–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Zoom Webinars5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- WebinarJam5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Demio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Livestorm5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- ON243 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- GoTo Webinar3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Crowdcast1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- eWebinar1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Riverside1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- StreamYard0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about webinar platforms
5 answers
Asked ChatGPT
“Which webinar platform should I use?”
Asked ChatGPT
“What are the best webinar platforms?”
Asked ChatGPT
“What's the best webinar platform for live marketing events?”
Searched Google, AI Overview
“webinar platform”
Searched Google, AI Overview
“webinar software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which webinar platforms compete with GoTo Webinar?
Share of searches by month for StreamYard, Zoom Webinars, ON24, WebinarJam, Demio, Livestorm, GoTo Webinar. The figures are in the table below the chart.
View monthly share of searches table
| Month | StreamYard | Zoom Webinars | ON24 | WebinarJam | Demio | Livestorm | GoTo Webinar | Crowdcast | eWebinar | Riverside |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 72% | 5.3% | 5.3% | 5.3% | 3.6% | 4.5% | 2.9% | 0.71% | 0.31% | 0.09% |
| Nov 2025 | 75.4% | 4.5% | 4.5% | 4.5% | 3.1% | 3.8% | 3% | 0.6% | 0.33% | 0.1% |
| Dec 2025 | 79% | 3.9% | 4.8% | 3.9% | 2.7% | 2.7% | 2.1% | 0.53% | 0.34% | 0.08% |
| Jan 2026 | 75% | 5.5% | 4.5% | 4.5% | 3.1% | 3.8% | 2.5% | 0.6% | 0.33% | 0.12% |
| Feb 2026 | 76.3% | 5.6% | 3.8% | 3.8% | 3.2% | 3.9% | 2.5% | 0.62% | 0.33% | 0.1% |
| Mar 2026 | 74.1% | 5.5% | 4.5% | 4.5% | 3.8% | 3.8% | 3% | 0.59% | 0.32% | 0.12% |
| Apr 2026 | 79.8% | 4.8% | 3.2% | 3.2% | 2.7% | 3.3% | 2.1% | 0.44% | 0.28% | 0.1% |
| May 2026 | 78.1% | 4.7% | 3.8% | 3.1% | 4% | 3.2% | 2.1% | 0.52% | 0.28% | 0.13% |
| Jun 2026 | 77.3% | 5.7% | 3.8% | 3.8% | 3.2% | 3.2% | 2.1% | 0.52% | 0.27% | 0.12% |
| Jul 2026 | 80.4% | 4.9% | 4% | 3.2% | 2.7% | 2.2% | 1.8% | 0.43% | 0.22% | 0.13% |
| Aug 2026 | 80.2% | 4.8% | 3.9% | 3.2% | 3.3% | 1.8% | 1.8% | 0.54% | 0.22% | 0.13% |
| Sep 2026 | 77% | 5.7% | 3.8% | 3.8% | 3.2% | 3.2% | 2.5% | 0.52% | 0.21% | 0.12% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 77% | 368K | 0% | -3.2 points | |
| 2, held 2nd | 5.7% | 27.1K | +22.1% | +0.8 points | |
| 3, held 3rd | 3.8% | 18.1K | 0% | -0.2 points | |
| 4, moved from 5th to 4th | 3.8% | 18.1K | +22.3% | +0.6 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 3.2% | 15.2K | 0% | -0.1 pointsmoved from 4th to 5th | |
| 6, held 6th | 3.2% | 15.2K | +78.9% | +1.3 points | |
| 7, held 7th | 2.5% | 12.1K | +49.4% | +0.8 points | |
| 8, held 8th | 0.52% | 2.5K | 0% | 0 points | |
| 9, held 9th | 0.21% | 1K | 0% | 0 points | |
| 10, held 10th | 0.12% | 590 | 0% | 0 points |
77%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share -3.2 points.
5.7%
Held 2nd. 27.1K estimated branded searches, +22.1% vs prior month. Share +0.8 points.
3.
ON243.8%
Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -0.2 points.
3.8%
Moved from 5th to 4th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.6 points.
5.
Demio3.2%
Moved from 4th to 5th. 15.2K estimated branded searches, 0% vs prior month. Share -0.1 points.
3.2%
Held 6th. 15.2K estimated branded searches, +78.9% vs prior month. Share +1.3 points.
2.5%
Held 7th. 12.1K estimated branded searches, +49.4% vs prior month. Share +0.8 points.
0.52%
Held 8th. 2.5K estimated branded searches, 0% vs prior month. Share 0 points.
9.
eWebinar0.21%
Held 9th. 1K estimated branded searches, 0% vs prior month. Share 0 points.
10.
Riverside0.12%
Held 10th. 590 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between GoTo Webinar and its closest rivals
Every comparison with GoTo Webinar
9 comparisons
How has branded search demand for GoTo Webinar changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for GoTo Webinar worldwide fell from 14.8K to 12.1K.
- Across the 12 months ending September 2026, GoTo Webinar’s share of searches among webinar platforms worldwide peaked at 3% in November 2025 and was lowest at 1.8% in August 2026.
How did search popularity change for webinar platforms worldwide in September 2026?
6 changes
In September 2026, WebinarJam overtook Demio to rank 4th among webinar platforms worldwide, with 3.8% of the searches.
In September 2026, Livestorm gained share of searches among webinar platforms worldwide, from 1.8% to 3.2%.
In September 2026, Zoom Webinars gained share of searches among webinar platforms worldwide, from 4.8% to 5.7%.
In September 2026, GoTo Webinar gained share of searches among webinar platforms worldwide, from 1.8% to 2.5%.
In September 2026, StreamYard lost share of searches among webinar platforms worldwide, from 80.2% to 77%.
Estimated monthly branded searches for Riverside worldwide rose 22.9% over 12 measured months, from 480 to 590 in September 2026.
How are GoTo Webinar’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using GoTo Webinar’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- goto webinar
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Is GoTo Webinar your brand?
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