Brandwave

GoTo Webinar vs WebinarJam:Which is more popular?

In September 2026, WebinarJam had more branded searches than GoTo Webinar among webinar platforms worldwide. WebinarJam had about 18,100 branded searches, while GoTo Webinar had 12,100. WebinarJam made up 3.8% of all webinar platform searches we track, and GoTo Webinar accounted for 2.5%. When we asked ChatGPT and Google AI Overviews about webinar platforms, WebinarJam appeared in all five answers and GoTo Webinar in three. WebinarJam was mentioned before GoTo Webinar in four out of five answers.

Among webinar platforms worldwide in September 2026

Who do people search for more?

WebinarJam, about 50% more searches than GoTo Webinar

WebinarJam 18.1K searchesGoTo Webinar 12.1K searches

Who does AI mention more?

WebinarJam, mentioned in every answer we collected

WebinarJam in 5 of 5GoTo Webinar in 3 of 5

Who does AI recommend more?

WebinarJam, named ahead of GoTo Webinar in 4 of 5 answers

WebinarJam first in 4GoTo Webinar first in 1

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Top webinar platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, WebinarJam appeared in all five answers. GoTo Webinar was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. WebinarJam was listed before GoTo Webinar in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Demio1st
  2. Livestorm2nd
  3. Zoom Webinars3rd
  4. WebinarJam4th
  5. ON245th
  6. GoTo Webinar6th
  7. Crowdcast7th
  8. eWebinar8th
  9. Riverside9th
  10. StreamYard–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zoom Webinars5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • WebinarJam5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Demio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Livestorm5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ON243 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GoTo Webinar3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Crowdcast1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • eWebinar1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Riverside1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • StreamYard0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about webinar platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is GoTo Webinar or WebinarJam more popular in search?

This chart shows how often people search Google for GoTo Webinar and WebinarJam by name. Each line represents a brand's share of searches for all ten webinar platforms we track, month by month, from English-language searches worldwide.

GoTo Webinar and WebinarJam among webinar platforms worldwide, by month

Share of searches by month for WebinarJam, GoTo Webinar. The figures are in the table below the chart.

View monthly share of searches table
MonthStreamYardZoom WebinarsON24WebinarJamDemioLivestormGoTo WebinarCrowdcasteWebinarRiverside
Oct 202572%5.3%5.3%5.3%3.6%4.5%2.9%0.71%0.31%0.09%
Nov 202575.4%4.5%4.5%4.5%3.1%3.8%3%0.6%0.33%0.1%
Dec 202579%3.9%4.8%3.9%2.7%2.7%2.1%0.53%0.34%0.08%
Jan 202675%5.5%4.5%4.5%3.1%3.8%2.5%0.6%0.33%0.12%
Feb 202676.3%5.6%3.8%3.8%3.2%3.9%2.5%0.62%0.33%0.1%
Mar 202674.1%5.5%4.5%4.5%3.8%3.8%3%0.59%0.32%0.12%
Apr 202679.8%4.8%3.2%3.2%2.7%3.3%2.1%0.44%0.28%0.1%
May 202678.1%4.7%3.8%3.1%4%3.2%2.1%0.52%0.28%0.13%
Jun 202677.3%5.7%3.8%3.8%3.2%3.2%2.1%0.52%0.27%0.12%
Jul 202680.4%4.9%4%3.2%2.7%2.2%1.8%0.43%0.22%0.13%
Aug 202680.2%4.8%3.9%3.2%3.3%1.8%1.8%0.54%0.22%0.13%
Sep 202677%5.7%3.8%3.8%3.2%3.2%2.5%0.52%0.21%0.12%

How has the GoTo Webinar and WebinarJam comparison changed over the last 12 months?

3 findings
  • WebinarJam was ahead of GoTo Webinar in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GoTo Webinar’s share of searches among webinar platforms worldwide moved from 2.9% to 2.5%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
  • Across the 12 months ending September 2026, WebinarJam’s share of searches among webinar platforms worldwide moved from 5.3% to 3.8%, and its estimated monthly branded searches moved from 27.1K to 18.1K.

How did search popularity change for webinar platforms worldwide in September 2026?

2 changes
  1. In September 2026, WebinarJam overtook Demio to rank 4th among webinar platforms worldwide, with 3.8% of the searches.

  2. In September 2026, GoTo Webinar gained share of searches among webinar platforms worldwide, from 1.8% to 2.5%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using GoTo Webinar’s and WebinarJam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GoTo Webinar

1 branded search term

  • goto webinar

WebinarJam

2 branded search terms

  • webinar jam
  • webinarjam

How the Brand Demand Index is measured

Other head-to-heads among webinar platforms

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