How popular isGiftogram in search?
In August 2026, there were an estimated 9.9K branded searches for Giftogram worldwide which is down 18.2% over the last 11 months. Giftogram holds 15% estimated Share of Search among gift card platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Giftcards.com33.7%
Blackhawk Network27.5%
Tango18.4%
Giftogram15%
Raise5.5%
Follow Giftogram and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which gift card platforms compete with Giftogram?
Share of Search by month for Giftcards.com, Blackhawk Network, Tango, Giftogram, Raise. The figures are in the table below the chart.
View monthly share of search table
| Month | Giftcards.com | Blackhawk Network | Tango | Giftogram | Raise |
|---|---|---|---|---|---|
| Oct 2025 | 24.3% | 29.8% | 16.3% | 16.3% | 13.3% |
| Nov 2025 | 25.6% | 25.6% | 14% | 14% | 20.9% |
| Dec 2025 | 27.5% | 18.4% | 8.2% | 18.4% | 27.5% |
| Jan 2026 | 29% | 23.7% | 10.6% | 12.9% | 23.7% |
| Feb 2026 | 27.3% | 27.3% | 18.3% | 14.9% | 12.2% |
| Mar 2026 | 24.9% | 30.6% | 16.7% | 16.7% | 11.2% |
| Apr 2026 | 31.2% | 25.5% | 17% | 17% | 9.3% |
| May 2026 | 37.3% | 24.9% | 16.7% | 13.6% | 7.4% |
| Jun 2026 | 39% | 26.1% | 14.3% | 14.3% | 6.3% |
| Jul 2026 | 37.8% | 25.3% | 16.9% | 13.8% | 6.1% |
| Aug 2026 | 33.7% | 27.5% | 18.4% | 15% | 5.5% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 33.7% | 22.2K | -18.1% | -4.2 points | |
| 2, held 2nd | 27.5% | 18.1K | 0% | +2.2 points | |
| 3, held 3rd | 18.4% | 12.1K | 0% | +1.5 points | |
| 4, held 4th | 15% | 9.9K | 0% | +1.2 points | |
| 5, held 5th | 5.5% | 3.6K | -18.2% | -0.7 points |
33.7%
Held 1st. 22.2K estimated branded searches, -18.1% vs prior month. Share -4.2 points.
27.5%
Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share +2.2 points.
3.
Tango18.4%
Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share +1.5 points.
15%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share +1.2 points.
5.
Raise5.5%
Held 5th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.7 points.
Compare search popularity between Giftogram and its closest rivals
How has branded search demand for Giftogram changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Giftogram worldwide fell from 12.1K to 9.9K.
- Across the 11 months ending August 2026, Giftogram’s estimated Share of Search among gift card platforms worldwide decreased from 16.3% to 15%.
- Across the 11 months ending August 2026, Giftogram’s estimated Share of Search among gift card platforms worldwide peaked at 18.4% in December 2025 and was lowest at 12.9% in January 2026.
- Across the 11 months ending August 2026, Giftogram fell from 3rd to 4th among gift card platforms worldwide.
How did search popularity change for gift card platforms worldwide in August 2026?
5 changes
In August 2026, Blackhawk Network gained estimated Share of Search among gift card platforms worldwide, from 25.3% to 27.5%.
In August 2026, Tango gained estimated Share of Search among gift card platforms worldwide, from 16.9% to 18.4%.
In August 2026, Giftogram gained estimated Share of Search among gift card platforms worldwide, from 13.8% to 15%.
In August 2026, Giftcards.com lost estimated Share of Search among gift card platforms worldwide, from 37.8% to 33.7%.
In August 2026, Raise lost estimated Share of Search among gift card platforms worldwide, from 6.1% to 5.5%.
How is Giftogram measured?
Brandwave collects information about searches that people make online using Giftogram’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- giftogram
Do you work for Giftogram? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Giftogram your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.