Brandwave

How popular isFormat in search?

In August 2026, there were an estimated 1.7K branded searches for Format worldwide which is down 5.5% over the last 11 months. Format holds 7% estimated Share of Search among creative portfolio website builders worldwide and is ranked 4th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Portfoliobox41.4%
  2. Pixpa34.1%
  3. Carbonmade16.9%
  4. Format7%
  5. Dunked0.66%
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Which creative portfolio website builders compete with Format?

Format against creative portfolio website builders worldwide, by month

Share of Search by month for Portfoliobox, Pixpa, Carbonmade, Format. The figures are in the table below the chart.

View monthly share of search table
MonthPortfolioboxPixpaCarbonmadeFormatDunked
Oct 202547.5%32.2%15.2%4.7%0.42%
Nov 202547.5%32.3%15.3%4.4%0.49%
Dec 202543.9%36.4%14.3%4.9%0.53%
Jan 202647.3%32.2%15%5.1%0.44%
Feb 202645.8%31%17.6%5.1%0.4%
Mar 202645.3%31%17.3%6%0.33%
Apr 202647.2%32%15.1%5.3%0.38%
May 202645.6%31.3%14.8%7.8%0.45%
Jun 202640.5%33.4%17.7%8%0.4%
Jul 202641%33.7%17.6%7.4%0.33%
Aug 202641.4%34.1%16.9%7%0.66%
Sep 2026—————

  1. 1.Portfoliobox

    41.4%

    held 1st · 10.1K estimated branded searches · -0.3% vs prior month · +0.3 points

  2. 2.Pixpa

    34.1%

    held 2nd · 8.3K estimated branded searches · 0% vs prior month · +0.4 points

  3. 3.Carbonmade

    16.9%

    held 3rd · 4.1K estimated branded searches · -5.1% vs prior month · -0.7 points

  4. 4.Format

    7%

    held 4th · 1.7K estimated branded searches · -5.5% vs prior month · -0.3 points

  5. 5.Dunked

    0.66%

    held 5th · 160 estimated branded searches · +100% vs prior month · +0.3 points

Compare search popularity between Format and its closest rivals

How has branded search demand for Format changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Format worldwide fell from 1.8K to 1.7K.
  • Across the 11 months ending August 2026, Format’s estimated Share of Search among creative portfolio website builders worldwide increased from 4.7% to 7%.
  • Across the 11 months ending August 2026, Format’s estimated Share of Search among creative portfolio website builders worldwide peaked at 8% in June 2026 and was lowest at 4.4% in November 2025.

How did search popularity change for creative portfolio website builders worldwide in August 2026?

  1. In August 2026, Carbonmade lost estimated Share of Search among creative portfolio website builders worldwide, from 17.6% to 16.9%.

  2. Pixpa’s estimated Share of Search among creative portfolio website builders worldwide has gained ground for 3 months in a row, from 31.3% to 34.1% in August 2026.

  3. Estimated monthly branded searches for Portfoliobox worldwide fell 44.9% over 11 measured months, from 18.3K to 10.1K in August 2026.

How is Format measured?

Brandwave collects information about searches that people make online using Format’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • format com
  • format portfolio
  • format portfolio website

Do you work for Format? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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