Brandwave

How popular isFondo in search?

In August 2026, there were an estimated 450K branded searches for Fondo worldwide which is down 18.2% over the last 11 months. Fondo holds 99% estimated Share of Search among bookkeeping services worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Fondo99%
  2. Bench0.35%
  3. Bookkeeper3600.29%
  4. Pilot0.19%
  5. Xendoo0.19%
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Which bookkeeping services compete with Fondo?

Fondo against bookkeeping services worldwide, by month

Share of Search by month for Fondo. The figures are in the table below the chart.

View monthly share of search table
MonthFondoBenchBookkeeper360PilotXendoo
Oct 202598.8%0.43%0.34%0.16%0.23%
Nov 202599%0.43%0.29%0.16%0.16%
Dec 202598.9%0.42%0.35%0.19%0.16%
Jan 202698.6%0.53%0.35%0.22%0.28%
Feb 202698.6%0.64%0.28%0.22%0.28%
Mar 202698.8%0.52%0.23%0.23%0.23%
Apr 202699%0.43%0.23%0.18%0.18%
May 202699.1%0.34%0.18%0.23%0.16%
Jun 202699%0.35%0.22%0.22%0.19%
Jul 202698.9%0.35%0.29%0.22%0.19%
Aug 202699%0.35%0.29%0.19%0.19%
Sep 2026—————
  1. 1.Fondo

    99%

    Held 1st. 450K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Bench

    0.35%

    Held 2nd. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  3. Held 3rd. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Pilot

    0.19%

    Held 4th. 880 estimated branded searches, -12% vs prior month. Share 0 points.

  5. 5.Xendoo

    0.19%

    Held 5th. 880 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Fondo and its closest rivals

How has branded search demand for Fondo changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fondo worldwide fell from 550K to 450K.
  • Across the 11 months ending August 2026, Fondo’s estimated Share of Search among bookkeeping services worldwide held steady, from 98.8% to 99%.

How did search popularity change for bookkeeping services worldwide in August 2026?

  1. Estimated monthly branded searches for Bench worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.

  2. Estimated monthly branded searches for Xendoo worldwide fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.

  3. Estimated monthly branded searches for Bookkeeper360 worldwide fell 31.6% over 11 measured months, from 1.9K to 1.3K in August 2026.

  4. Estimated monthly branded searches for Fondo worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.

How is Fondo measured?

Brandwave collects information about searches that people make online using Fondo’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • fondo

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How the Brand Demand Index is measured

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Is Fondo your brand?

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