Brandwave

How popular isFlipHTML5 in search?

In August 2026, there were an estimated 83.8K branded searches for FlipHTML5 worldwide which is down 17.3% over the last 11 months. FlipHTML5 holds 4.1% estimated Share of Search among digital publishing platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Publuu89.3%
  2. Issuu4.6%
  3. FlipHTML54.1%
  4. Calameo2%
  5. Joomag0.06%
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Which digital publishing platforms compete with FlipHTML5?

FlipHTML5 against digital publishing platforms worldwide, by month

Share of Search by month for Publuu, Issuu, FlipHTML5. The figures are in the table below the chart.

View monthly share of search table
MonthPubluuIssuuFlipHTML5CalameoJoomag
Oct 202586.5%6.6%3.9%2.9%0.14%
Nov 202588.7%5.5%3.3%2.4%0.12%
Dec 202589%5.6%3.3%2%0.12%
Jan 202690%4.6%3.3%2%0.1%
Feb 202685.7%6.6%4.7%2.8%0.14%
Mar 202681.5%11.2%4.6%2.7%0.08%
Apr 202685.9%7.9%3.9%2.3%0.07%
May 202688.1%5.5%4%2.4%0.07%
Jun 202688%5.5%4.1%2.4%0.08%
Jul 202691.1%3.8%3.4%1.6%0.05%
Aug 202689.3%4.6%4.1%2%0.06%
Sep 2026—————

  1. 1.Publuu

    89.3%

    Held 1st. 1.8M estimated branded searches, -18.3% vs prior month. Share -1.8 points.

  2. 2.Issuu

    4.6%

    Held 2nd. 93.9K estimated branded searches, +0.01% vs prior month. Share +0.8 points.

  3. 3.FlipHTML5

    4.1%

    Held 3rd. 83.8K estimated branded searches, +0.43% vs prior month. Share +0.7 points.

  4. 4.Calameo

    2%

    Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Joomag

    0.06%

    Held 5th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between FlipHTML5 and its closest rivals

How has branded search demand for FlipHTML5 changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for FlipHTML5 worldwide fell from 101K to 83.8K.
  • Across the 11 months ending August 2026, FlipHTML5’s estimated Share of Search among digital publishing platforms worldwide peaked at 4.7% in February 2026 and was lowest at 3.3% in November 2025.

How did search popularity change for digital publishing platforms worldwide in August 2026?

  1. In August 2026, Issuu gained estimated Share of Search among digital publishing platforms worldwide, from 3.8% to 4.6%.

  2. In August 2026, FlipHTML5 gained estimated Share of Search among digital publishing platforms worldwide, from 3.4% to 4.1%.

  3. In August 2026, Publuu lost estimated Share of Search among digital publishing platforms worldwide, from 91.1% to 89.3%.

  4. Estimated monthly branded searches for Joomag worldwide fell 63.9% over 11 measured months, from 3.6K to 1.3K in August 2026.

  5. Estimated monthly branded searches for Calameo worldwide fell 45.3% over 11 measured months, from 74K to 40.5K in August 2026.

Where does FlipHTML5 compete?

FlipHTML5 is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Digital flipbook platforms3rd of 54%Show ranking
Digital publishing platforms3rd of 54.1%Shown above

How is FlipHTML5 measured?

Brandwave collects information about searches that people make online using FlipHTML5’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

7 branded search terms

  • flip html5
  • fliphtml5
  • fliphtml5 app
  • fliphtml5 com
  • fliphtml5 flipbook
  • fliphtml5 software
  • online fliphtml5

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How the Brand Demand Index is measured

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