How popular isFarewill in search?
In August 2026, there were an estimated 4.4K branded searches for Farewill worldwide which is down 18.5% over the last 11 months. Farewill holds 6.8% estimated Share of Search among online will services worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Trust & Will93%
Farewill6.8%- Gentreo0.22%
Follow Farewill and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which online will services compete with Farewill?
Share of Search by month for Trust & Will, Farewill. The figures are in the table below the chart.
View monthly share of search table
| Month | Trust & Will | Farewill | Gentreo |
|---|---|---|---|
| Oct 2025 | 93% | 6.8% | 0.26% |
| Nov 2025 | 93% | 6.8% | 0.22% |
| Dec 2025 | 94.1% | 5.6% | 0.26% |
| Jan 2026 | 93% | 6.8% | 0.27% |
| Feb 2026 | 91.5% | 8.2% | 0.32% |
| Mar 2026 | 91.6% | 8.2% | 0.21% |
| Apr 2026 | 93% | 6.8% | 0.21% |
| May 2026 | 93% | 6.8% | 0.22% |
| Jun 2026 | 93.1% | 6.8% | 0.14% |
| Jul 2026 | 93.1% | 6.8% | 0.17% |
| Aug 2026 | 93% | 6.8% | 0.22% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 93% | 60.5K | 0% | 0 points | |
| 2, held 2nd | 6.8% | 4.4K | 0% | 0 points | |
| 3, held 3rd | 0.22% | 140 | +27.3% | 0 points |
Compare search popularity between Farewill and its closest rivals
How has branded search demand for Farewill changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Farewill worldwide fell from 5.4K to 4.4K.
- Across the 11 months ending August 2026, Farewill’s estimated Share of Search among online will services worldwide peaked at 8.2% in March 2026 and was lowest at 5.6% in December 2025.
How did search popularity change for online will services worldwide in August 2026?
3 changes
Estimated monthly branded searches for Gentreo worldwide fell 33.3% over 11 measured months, from 210 to 140 in August 2026.
Estimated monthly branded searches for Farewill worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.
Estimated monthly branded searches for Trust & Will worldwide fell 18.2% over 11 measured months, from 74K to 60.5K in August 2026.
How is Farewill measured?
Brandwave collects information about searches that people make online using Farewill’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- farewill
Do you work for Farewill? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Farewill your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.