Brandwave

How popular isFancii in search?

In August 2026, there were an estimated 1.9K branded searches for Fancii worldwide which is down 20.8% over the last 11 months. Fancii holds 1.1% estimated Share of Search among makeup mirror brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Simplehuman43.4%
  2. Conair35.5%
  3. Beautify19.4%
  4. Fancii1.1%
  5. Riki Loves Riki0.42%
  6. Deweisn0.12%
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Which makeup mirror brands compete with Fancii?

Fancii against makeup mirror brands worldwide, by month

Share of Search by month for Simplehuman, Conair, Beautify, Fancii. The figures are in the table below the chart.

View monthly share of search table
MonthSimplehumanConairBeautifyFanciiRiki Loves RikiDeweisn
Oct 202530.9%46.2%20.7%1.5%0.62%0.11%
Nov 202534.9%42.7%19.1%2.5%0.75%0.08%
Dec 202535.9%43.9%16%3.2%0.92%0.13%
Jan 202639.9%39.9%17.8%1.6%0.7%0.08%
Feb 202638.4%38.4%21%1.5%0.63%0.09%
Mar 202638.4%38.4%21%1.5%0.56%0.11%
Apr 202638.5%38.5%21.1%1.2%0.64%0.09%
May 202635.4%43.2%19.3%1.4%0.58%0.08%
Jun 202631%46.4%20.7%1.2%0.55%0.09%
Jul 202638.5%38.5%21.1%1.2%0.56%0.11%
Aug 202643.4%35.5%19.4%1.1%0.42%0.12%
Sep 2026——————
  1. Moved from 2nd to 1st. 74K estimated branded searches, +22.3% vs prior month. Share +4.9 points.

  2. 2.Conair

    35.5%

    Moved from 1st to 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -3 points.

  3. 3.Beautify

    19.4%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share -1.7 points.

  4. 4.Fancii

    1.1%

    Held 4th. 1.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. Held 5th. 720 estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  6. 6.Deweisn

    0.12%

    Held 6th. 210 estimated branded searches, +23.5% vs prior month. Share 0 points.

Compare search popularity between Fancii and its closest rivals

How has branded search demand for Fancii changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fancii worldwide fell from 2.4K to 1.9K.
  • Across the 11 months ending August 2026, Fancii’s estimated Share of Search among makeup mirror brands worldwide peaked at 3.2% in December 2025 and was lowest at 1.1% in August 2026.

How did search popularity change for makeup mirror brands worldwide in August 2026?

  1. In August 2026, Simplehuman overtook Conair to take the highest estimated Share of Search among makeup mirror brands worldwide, at 43.4%.

  2. In August 2026, Conair lost estimated Share of Search among makeup mirror brands worldwide, from 38.5% to 35.5%.

  3. In August 2026, Beautify lost estimated Share of Search among makeup mirror brands worldwide, from 21.1% to 19.4%.

  4. Estimated monthly branded searches for Deweisn worldwide rose 23.5% over 11 measured months, from 170 to 210 in August 2026.

  5. Estimated monthly branded searches for Riki Loves Riki worldwide fell 28% over 11 measured months, from 1K to 720 in August 2026.

  6. Estimated monthly branded searches for Fancii worldwide fell 20.8% over 11 measured months, from 2.4K to 1.9K in August 2026.

Where does Fancii compete?

Fancii is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Hair clips brands6th of 60.19%Show ranking
Makeup mirror brands4th of 61.1%Shown above

How is Fancii measured?

Brandwave collects information about searches that people make online using Fancii’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • fancii

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How the Brand Demand Index is measured

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Is Fancii your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.