Brandwave

How popular isEureka?

In September 2026, people searched for Eureka by name about 30,300 times worldwide, a 5.6% decrease from the previous year. These searches made up 4.6% of all global bagless canister vacuum brand searches, placing Eureka fourth out of five brands. When we asked both ChatGPT and Google AI Overviews about bagless canister vacuum brands, Eureka appeared in three of the five answers and was the third most recommended of the five.

Search and AI answers in September 2026

Eureka is the fourth most searched of 5 competitors and the third most recommended in AI answers.

  1. BISSELLShare of searches 56.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  2. KenmoreShare of searches 22.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  3. MieleShare of searches 16.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  4. EurekaShare of searches 4.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  5. SharkShare of searches 0.03%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
Eureka website (opens in a new tab)

Follow Eureka and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top bagless canister vacuum brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Eureka was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Eureka is the third most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Miele1st
  2. BISSELL2nd
  3. Eureka3rd
  4. Kenmore4th
  5. Shark5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Miele4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BISSELL3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Eureka3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kenmore2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shark2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about bagless canister vacuum brands

5 answers

  • Asked ChatGPT

    “Which bagless canister vacuum brand should I buy?”

    1. 1Miele
    2. 2Kenmore
    3. 3Eureka
    4. 4Shark

  • Asked ChatGPT

    “What are the best bagless canister vacuum brands?”

    1. 1Miele
    2. 2Eureka
    3. 3BISSELL
    4. 4Kenmore
    5. 5Shark

  • Asked ChatGPT

    “What's the best bagless canister vacuum brand for hard floors?”

    1. 1Miele
    2. 2BISSELL

  • Searched Google, AI Overview

    “best bagless canister vacuum”

    1. 1BISSELL
    2. 2Miele
    3. 3Eureka

  • Searched Google, AI Overview

    “quiet bagless vacuum”

    Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

    Which bagless canister vacuum brands compete with Eureka?

    Eureka against bagless canister vacuum brands worldwide, by month

    Share of searches by month for BISSELL, Kenmore, Miele, Eureka. The figures are in the table below the chart.

    View monthly share of searches table
    MonthBISSELLKenmoreMieleEurekaShark
    Oct 202558.3%19%17.6%5.1%0.02%
    Nov 202558.2%15.8%21.5%4.5%0.02%
    Dec 202548.1%19.5%26.5%5.9%0.03%
    Jan 202650.6%20.5%22.9%5.9%0.03%
    Feb 202655.6%18.5%20.5%5.3%0.03%
    Mar 202655.7%18.5%20.6%5.2%0.03%
    Apr 202653.5%21.3%19.7%5.4%0.03%
    May 202645.8%27%20.7%6.6%0.03%
    Jun 202646.2%27.2%20.9%5.7%0.03%
    Jul 202646.2%27.2%20.8%5.7%0.03%
    Aug 202654.2%21.3%20%4.5%0.02%
    Sep 202656.2%22.1%16.9%4.6%0.03%

    1. 1.BISSELL

      56.2%

      Held 1st. 368K estimated branded searches, 0% vs prior month. Share +2.1 points.

    2. 2.Kenmore

      22.1%

      Held 2nd. 145K estimated branded searches, 0% vs prior month. Share +0.8 points.

    3. 3.Miele

      16.9%

      Held 3rd. 111K estimated branded searches, -18.4% vs prior month. Share -3.1 points.

    4. 4.Eureka

      4.6%

      Held 4th. 30.3K estimated branded searches, 0% vs prior month. Share +0.2 points.

    5. 5.Shark

      0.03%

      Held 5th. 170 estimated branded searches, +21.4% vs prior month. Share 0 points.

    Compare popularity between Eureka and its closest rivals

    Every comparison with Eureka

    4 comparisons

    How has branded search demand for Eureka changed worldwide over the last 12 months?

    2 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Eureka worldwide fell from 32.1K to 30.3K.
    • Across the 12 months ending September 2026, Eureka’s share of searches among bagless canister vacuum brands worldwide peaked at 6.6% in May 2026 and was lowest at 4.5% in August 2026.

    How did search popularity change for bagless canister vacuum brands worldwide in September 2026?

    4 changes

    1. In September 2026, BISSELL gained share of searches among bagless canister vacuum brands worldwide, from 54.2% to 56.2%.

    2. In September 2026, Kenmore gained share of searches among bagless canister vacuum brands worldwide, from 21.3% to 22.1%.

    3. In September 2026, Miele lost share of searches among bagless canister vacuum brands worldwide, from 20% to 16.9%.

    4. Estimated monthly branded searches for Shark worldwide rose 21.4% over 12 measured months, from 140 to 170 in September 2026.

    How are Eureka’s branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using Eureka’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • eureka vacuum
    • eureka vacuum cleaner

    How the Brand Demand Index is measured

    Who owns Eureka?

    Eureka is owned by Midea. Brandwave also tracks Midea, owned by the same company, worldwide.

    Do you work for Eureka? To request corrections or removal please contact us via our support page and we will be happy to assist.

    Creator with pink hair and a pink jacket

    Is Eureka your brand?

    Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

    Start free