Brandwave

How popular isEagle Creek in search?

In August 2026, there were an estimated 49.5K branded searches for Eagle Creek worldwide which is up 22.2% over the last 11 months. Eagle Creek holds 20% estimated Share of Search among travel pillow brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Sea to Summit44.4%
  2. Eagle Creek20%
  3. Therm-a-Rest20%
  4. Cabeau9%
  5. Trtl6%
  6. J-Pillow0.77%
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Which travel pillow brands compete with Eagle Creek?

Eagle Creek against travel pillow brands worldwide, by month

Share of Search by month for Sea to Summit, Eagle Creek, Therm-a-Rest, Cabeau, Trtl. The figures are in the table below the chart.

View monthly share of search table
MonthSea to SummitEagle CreekTherm-a-RestCabeauTrtlJ-Pillow
Oct 202536.5%24.5%20%8.9%8.9%1.1%
Nov 202538.3%21%21%9.4%9.4%0.98%
Dec 202535.8%24%19.6%8.8%10.7%1.1%
Jan 202637.5%20.5%20.5%9.2%11.3%0.96%
Feb 202637.5%20.5%20.5%9.2%11.2%0.99%
Mar 202638.3%21%21%9.4%9.4%0.98%
Apr 202639.7%21.8%21.8%7.9%7.9%0.86%
May 202639.7%21.7%21.7%9.7%6.5%0.7%
Jun 202640.3%22.1%22.1%8.1%6.6%0.85%
Jul 202645.6%20.5%20.5%7.5%5%0.79%
Aug 202644.4%20%20%9%6%0.77%
Sep 2026——————
  1. Held 1st. 110K estimated branded searches, 0% vs prior month. Share -1.3 points.

  2. Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share -0.6 points.

  3. Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share -0.6 points.

  4. 4.Cabeau

    9%

    Held 4th. 22.2K estimated branded searches, +22.7% vs prior month. Share +1.4 points.

  5. 5.Trtl

    6%

    Held 5th. 14.8K estimated branded searches, +22.3% vs prior month. Share +1 points.

  6. 6.J-Pillow

    0.77%

    Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Eagle Creek and its closest rivals

How has branded search demand for Eagle Creek changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Eagle Creek worldwide rose from 40.5K to 49.5K.
  • Across the 11 months ending August 2026, Eagle Creek’s estimated Share of Search among travel pillow brands worldwide decreased from 24.5% to 20%.

How did search popularity change for travel pillow brands worldwide in August 2026?

  1. In August 2026, Cabeau gained estimated Share of Search among travel pillow brands worldwide, from 7.5% to 9%.

  2. In August 2026, Trtl gained estimated Share of Search among travel pillow brands worldwide, from 5% to 6%.

  3. In August 2026, Sea to Summit lost estimated Share of Search among travel pillow brands worldwide, from 45.6% to 44.4%.

  4. In August 2026, Eagle Creek lost estimated Share of Search among travel pillow brands worldwide, from 20.5% to 20%.

  5. In August 2026, Therm-a-Rest lost estimated Share of Search among travel pillow brands worldwide, from 20.5% to 20%.

Where does Eagle Creek compete?

Eagle Creek is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Packing cube brands3rd of 613.1%Show ranking
Travel pillow brands2nd of 620%Shown above

How is Eagle Creek measured?

Brandwave collects information about searches that people make online using Eagle Creek’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • eagle creek

Do you work for Eagle Creek? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Eagle Creek your brand?

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