How popular isDurable?
In September 2026, people searched for Durable by name about 19,100 times worldwide, a 45.4% decrease from the previous year. These searches made up 5.4% of all global AI website builder searches, placing Durable fifth out of nine builders. When we asked both ChatGPT and Google AI Overviews about AI website builders, Durable appeared in one of the five answers and was the fifth most recommended of the nine.
Durable is the fifth most searched of 9 competitors and the fifth most recommended in AI answers.
LovableShare of searches 31.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
FramerShare of searches 25.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
WixShare of searches 17.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
RelumeShare of searches 11.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
DurableShare of searches 5.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
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Top AI website builders in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Durable was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Durable is the fifth most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Wix5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Hostinger4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Framer3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lovable2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Durable1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
10Web1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Relume0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dorik0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mixo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about AI website builders
5 answers
Asked ChatGPT
“Which AI website builder should I use?”
Asked ChatGPT
“What are the best AI website builders?”
Asked ChatGPT
“What's the best AI website builder for a small business?”
Searched Google, AI Overview
“ai website builder”
Searched Google, AI Overview
“ai website generator”
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which AI website builders compete with Durable?
Share of searches by month for Lovable, Framer, Wix, Relume, Durable, 10Web. The figures are in the table below the chart.
View monthly share of searches table
| Month | Lovable | Framer | Wix | Relume | Durable | 10Web | Hostinger | Dorik | Mixo |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 25.6% | 14% | 15.6% | 17.1% | 9.9% | 11.4% | 3.4% | 2.3% | 0.68% |
| Nov 2025 | 24.5% | 16.4% | 15.8% | 16.4% | 9.5% | 10.9% | 3.3% | 2.7% | 0.65% |
| Dec 2025 | 25.1% | 16.7% | 17.4% | 16.7% | 9.8% | 9.2% | 2.7% | 1.8% | 0.53% |
| Jan 2026 | 26% | 17.5% | 19.5% | 14.3% | 8.5% | 9.6% | 2.9% | 1.3% | 0.45% |
| Feb 2026 | 23.7% | 19.5% | 21.7% | 13% | 7.6% | 7.1% | 5.8% | 0.95% | 0.52% |
| Mar 2026 | 19.8% | 24.3% | 22.3% | 10.9% | 9.4% | 7.3% | 4.9% | 0.79% | 0.29% |
| Apr 2026 | 28.4% | 23.3% | 21.3% | 8.5% | 9% | 5.7% | 2.5% | 0.93% | 0.33% |
| May 2026 | 29.5% | 19.7% | 23.5% | 8.9% | 6.4% | 4.9% | 5.9% | 0.97% | 0.34% |
| Jun 2026 | 26.3% | 21.5% | 27.9% | 9.7% | 4.6% | 3.5% | 5.3% | 0.86% | 0.31% |
| Jul 2026 | 31.8% | 17.4% | 27.6% | 7.8% | 4.6% | 3.5% | 6.4% | 0.69% | 0.31% |
| Aug 2026 | 30.9% | 20.7% | 26.2% | 9.3% | 5.4% | 4.1% | 1.9% | 1% | 0.37% |
| Sep 2026 | 31.2% | 25.7% | 17.8% | 11.5% | 5.4% | 5.1% | 1.9% | 1% | 0.45% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 31.2% | 110K | -18.5% | +0.2 points | |
| 2, moved from 3rd to 2nd | 25.7% | 90.5K | 0% | +4.9 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 17.8% | 62.7K | -45.2% | -8.5 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 11.5% | 40.5K | 0% | +2.2 points | |
| 5, held 5th | 5.4% | 19.1K | -18.7% | 0 points | |
| 6, held 6th | 5.1% | 18.1K | 0% | +1 points | |
| 7, held 7th | 1.9% | 6.6K | -18.5% | 0 points | |
| 8, held 8th | 1% | 3.6K | -18.2% | 0 points | |
| 9, held 9th | 0.45% | 1.6K | 0% | +0.1 points |
1.
Lovable31.2%
Held 1st. 110K estimated branded searches, -18.5% vs prior month. Share +0.2 points.
2.
Framer25.7%
Moved from 3rd to 2nd. 90.5K estimated branded searches, 0% vs prior month. Share +4.9 points.
3.
Wix17.8%
Moved from 2nd to 3rd. 62.7K estimated branded searches, -45.2% vs prior month. Share -8.5 points.
4.
Relume11.5%
Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share +2.2 points.
5.
Durable5.4%
Held 5th. 19.1K estimated branded searches, -18.7% vs prior month. Share 0 points.
6.
10Web5.1%
Held 6th. 18.1K estimated branded searches, 0% vs prior month. Share +1 points.
1.9%
Held 7th. 6.6K estimated branded searches, -18.5% vs prior month. Share 0 points.
8.
Dorik1%
Held 8th. 3.6K estimated branded searches, -18.2% vs prior month. Share 0 points.
9.
Mixo0.45%
Held 9th. 1.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare popularity between Durable and its closest rivals
Every comparison with Durable
8 comparisons
How has branded search demand for Durable changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Durable worldwide fell from 35K to 19.1K.
- Across the 12 months ending September 2026, Durable’s share of searches among AI website builders worldwide decreased from 9.9% to 5.4%.
- Across the 12 months ending September 2026, Durable’s share of searches among AI website builders worldwide peaked at 9.9% in October 2025 and was lowest at 4.6% in July 2026.
- Across the 12 months ending September 2026, Durable rose from 6th to 5th among AI website builders worldwide.
How did search popularity change for AI website builders worldwide in September 2026?
6 changes

In September 2026, Framer overtook Wix to rank 2nd among AI website builders worldwide, with 25.7% of the searches.

In September 2026, Relume gained share of searches among AI website builders worldwide, from 9.3% to 11.5%.

In September 2026, 10Web gained share of searches among AI website builders worldwide, from 4.1% to 5.1%.

In September 2026, Wix lost share of searches among AI website builders worldwide, from 26.2% to 17.8%.

Estimated monthly branded searches for Lovable worldwide rose 21.5% over 12 measured months, from 90.5K to 110K in September 2026.

Estimated monthly branded searches for Dorik worldwide fell 55.6% over 12 measured months, from 8.1K to 3.6K in September 2026.
How are Durable’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Durable’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- durable ai
- durable website builder
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Is Durable your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.