Brandwave

How popular isDocebo?

In September 2026, people searched for Docebo by name about 29,700 times worldwide, a 19.9% decrease from the previous year. These searches made up 34% of all global customer education platform searches, placing Docebo first out of seven platforms. When we asked both ChatGPT and Google AI Overviews about customer education platforms, Docebo appeared in four of the five answers and was the third most recommended of the seven.

Search and AI answers in September 2026

Docebo is the most searched of 7 competitors and the third most recommended in AI answers.

  1. DoceboShare of searches 34%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. SkilljarShare of searches 22.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. LearnUponShare of searches 15.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  4. TalentLMSShare of searches 12.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. TrainnShare of searches 11.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top customer education platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Docebo was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Docebo is the third most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Skilljar1st
  2. Thought Industries2nd
  3. Docebo3rd
  4. TalentLMS4th
  5. LearnUpon5th
  6. Intellum6th
  7. Trainn–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Skilljar5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Docebo4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Thought Industries4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • TalentLMS3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LearnUpon2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Intellum1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Trainn0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about customer education platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which customer education platforms compete with Docebo?

Docebo against customer education platforms worldwide, by month

Share of searches by month for Docebo, Skilljar, LearnUpon, TalentLMS, Trainn, Intellum. The figures are in the table below the chart.

View monthly share of searches table
MonthDoceboSkilljarLearnUponTalentLMSTrainnIntellumThought Industries
Oct 202540.4%5.7%18.6%18.1%13.4%2.1%1.7%
Nov 202539.8%5.5%18.3%17.8%14.4%2.1%2%
Dec 202543.5%6%16.4%15.9%14.4%2.3%1.5%
Jan 202642.7%8.6%16.3%15.6%13.2%2.3%1.4%
Feb 202643.1%9.7%16.3%15.8%11.7%2%1.4%
Mar 202629.1%36%11.1%13%7.9%1.6%1.2%
Apr 202634.1%28.2%13%12.5%9.3%1.8%1.1%
May 202629.6%29.9%13.7%13.2%9.8%2.2%1.5%
Jun 202634.2%28.2%12.9%12.5%9.3%1.8%1.1%
Jul 202629.8%30.2%13.7%13.3%9.9%1.9%1.3%
Aug 202633.2%27.3%12.5%12.1%11%2.5%1.3%
Sep 202634%22.9%15.5%12.4%11.3%2.5%1.4%

  1. 1.Docebo

    34%

    Held 1st. 27.1K estimated branded searches, 0% vs prior month. Share +0.8 points.

  2. 2.Skilljar

    22.9%

    Held 2nd. 18.2K estimated branded searches, -18.4% vs prior month. Share -4.5 points.

  3. 3.LearnUpon

    15.5%

    Held 3rd. 12.4K estimated branded searches, +20.8% vs prior month. Share +3 points.

  4. 4.TalentLMS

    12.4%

    Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Trainn

    11.3%

    Held 5th. 9K estimated branded searches, 0% vs prior month. Share +0.3 points.

  6. 6.Intellum

    2.5%

    Held 6th. 2K estimated branded searches, -2.4% vs prior month. Share 0 points.

  7. 7.Thought Industries

    1.4%

    Held 7th. 1.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Docebo and its closest rivals

Every comparison with Docebo

21 comparisons

How has branded search demand for Docebo changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Docebo worldwide fell from 37K to 29.7K.
  • Across the 12 months ending September 2026, Docebo’s share of searches among customer education platforms worldwide decreased from 40.4% to 34%.
  • Across the 12 months ending September 2026, Docebo’s share of searches among customer education platforms worldwide peaked at 43.5% in December 2025 and was lowest at 29.1% in March 2026.

How did search popularity change for customer education platforms worldwide in September 2026?

6 changes

  1. In September 2026, LearnUpon gained share of searches among customer education platforms worldwide, from 12.5% to 15.5%.

  2. In September 2026, Docebo gained share of searches among customer education platforms worldwide, from 33.2% to 34%.

  3. In September 2026, Skilljar lost share of searches among customer education platforms worldwide, from 27.3% to 22.9%.

  4. Trainn’s share of searches among customer education platforms worldwide has gained ground for 3 months in a row, from 9.3% to 11.3% in September 2026.

  5. Intellum’s share of searches among customer education platforms worldwide has gained ground for 3 months in a row, from 1.8% to 2.5% in September 2026.

  6. Estimated monthly branded searches for TalentLMS worldwide fell 33.1% over 12 measured months, from 14.8K to 9.9K in September 2026.

How are Docebo’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Docebo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • docebo
  • docebo ai
  • docebo app
  • docebo lms
  • docebo software

Do you work for Docebo? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Docebo compete?

Docebo is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Learning management systems9th of 110.18%Show ranking
Corporate learning platforms3rd of 82.9%Show ranking
Business learning management systems2nd of 526.3%Show ranking
Learning and development platforms2nd of 824.1%Show ranking
Customer education platforms1st of 734%Shown above
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