How popular isDigital River in search?
In August 2026, there were an estimated 2.9K branded searches for Digital River worldwide which is down 46.3% over the last 11 months. Digital River holds 0.31% estimated Share of Search among merchant of record platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Gumroad88.3%
Lemon Squeezy9.7%
FastSpring1.6%- Digital River0.31%
Paddle0.05%
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Which merchant of record platforms compete with Digital River?
Share of Search by month for Gumroad, Lemon Squeezy, Digital River. The figures are in the table below the chart.
View monthly share of search table
| Month | Gumroad | Lemon Squeezy | FastSpring | Digital River | Paddle |
|---|---|---|---|---|---|
| Oct 2025 | 90.1% | 6.6% | 2.4% | 0.72% | 0.08% |
| Nov 2025 | 89% | 8% | 2.4% | 0.58% | 0.06% |
| Dec 2025 | 91.1% | 6.7% | 1.6% | 0.49% | 0.05% |
| Jan 2026 | 91.2% | 6.7% | 1.6% | 0.4% | 0.05% |
| Feb 2026 | 89.8% | 8.1% | 1.6% | 0.39% | 0.06% |
| Mar 2026 | 87.9% | 9.7% | 1.9% | 0.47% | 0.06% |
| Apr 2026 | 88.3% | 9.7% | 1.6% | 0.39% | 0.06% |
| May 2026 | 88.3% | 9.7% | 1.6% | 0.31% | 0.06% |
| Jun 2026 | 88.3% | 9.7% | 1.6% | 0.31% | 0.06% |
| Jul 2026 | 88.3% | 9.7% | 1.6% | 0.31% | 0.06% |
| Aug 2026 | 88.3% | 9.7% | 1.6% | 0.31% | 0.05% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 88.3% | 823K | 0% | 0 points | |
| 2, held 2nd | 9.7% | 90.5K | 0% | 0 points | |
| 3, held 3rd | 1.6% | 14.8K | 0% | 0 points | |
| 4, held 4th | 0.31% | 2.9K | 0% | 0 points | |
| 5, held 5th | 0.05% | 480 | -18.6% | 0 points |
1.
Gumroad88.3%
Held 1st. 823K estimated branded searches, 0% vs prior month. Share 0 points.
9.7%
Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
1.6%
Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.
0.31%
Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Paddle
0.05%
Held 5th. 480 estimated branded searches, -18.6% vs prior month. Share 0 points.
Compare search popularity between Digital River and its closest rivals
Every comparison with Digital River
4 comparisons
How has branded search demand for Digital River changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Digital River worldwide fell from 5.4K to 2.9K.
- Across the 11 months ending August 2026, Digital River’s estimated Share of Search among merchant of record platforms worldwide held steady, from 0.72% to 0.31%.
How did search popularity change for merchant of record platforms worldwide in August 2026?
5 changes

Estimated monthly branded searches for Lemon Squeezy worldwide rose 82.8% over 11 measured months, from 49.5K to 90.5K in August 2026.

Estimated monthly branded searches for Gumroad worldwide rose 22.3% over 11 measured months, from 673K to 823K in August 2026.
Estimated monthly branded searches for Digital River worldwide fell 46.3% over 11 measured months, from 5.4K to 2.9K in August 2026.
Estimated monthly branded searches for Paddle worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

Estimated monthly branded searches for FastSpring worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.
How is Digital River measured?
Brandwave collects information about searches that people make online using Digital River’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- digital river
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