Brandwave

How popular isDiDi in search?

In August 2026, there were an estimated 673K branded searches for DiDi worldwide which is down 18.2% over the last 11 months. DiDi holds 27.8% estimated Share of Search among ride hailing platforms worldwide and is ranked 2nd of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Lyft41.3%
  2. DiDi27.8%
  3. inDrive18.6%
  4. Bolt5.6%
  5. Ola4.5%
  6. Grab2%
  7. Uber0.02%
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Which ride hailing platforms compete with DiDi?

DiDi against ride hailing platforms worldwide, by month

Share of Search by month for Lyft, DiDi, inDrive, Bolt, Ola, Grab. The figures are in the table below the chart.

View monthly share of search table
MonthLyftDiDiinDriveBoltOlaGrabUber
Oct 202535.3%35.3%15.8%4.7%7.1%1.7%0.04%
Nov 202536%29.4%16.1%4.8%8.8%4.8%0.06%
Dec 202530.7%30.7%20.5%6.2%9.2%2.8%0.05%
Jan 202632.6%32.6%17.8%5.4%8%3.6%0.06%
Feb 202637.9%31%16.9%5.1%6.2%2.8%0.05%
Mar 202642.6%28.7%15.7%4.7%5.8%2.6%0.03%
Apr 202641.2%27.7%18.5%4.5%5.6%2.5%0.03%
May 202648.5%26.6%14.6%2.9%5.3%2%0.02%
Jun 202641.7%28.1%18.8%3.8%4.6%3.1%0.02%
Jul 202637.3%30.5%20.4%4.1%5%2.7%0.03%
Aug 202641.3%27.8%18.6%5.6%4.5%2%0.02%
Sep 2026———————

  1. 1.Lyft

    41.3%

    Held 1st. 1M estimated branded searches, +21.5% vs prior month. Share +4.1 points.

  2. 2.DiDi

    27.8%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share -2.7 points.

  3. 3.inDrive

    18.6%

    Held 3rd. 450K estimated branded searches, 0% vs prior month. Share -1.8 points.

  4. 4.Bolt

    5.6%

    Moved from 5th to 4th. 135K estimated branded searches, +48.9% vs prior month. Share +1.5 points.

  5. 5.Ola

    4.5%

    Moved from 4th to 5th. 110K estimated branded searches, 0% vs prior month. Share -0.4 points.

  6. 6.Grab

    2%

    Held 6th. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.7 points.

  7. 7.Uber

    0.02%

    Held 7th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between DiDi and its closest rivals

How has branded search demand for DiDi changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for DiDi worldwide fell from 823K to 673K.
  • Across the 11 months ending August 2026, DiDi’s estimated Share of Search among ride hailing platforms worldwide decreased from 35.3% to 27.8%.
  • Across the 11 months ending August 2026, DiDi’s estimated Share of Search among ride hailing platforms worldwide peaked at 35.3% in October 2025 and was lowest at 26.6% in May 2026.
  • Across the 11 months ending August 2026, DiDi fell from 1st to 2nd among ride hailing platforms worldwide.

How did search popularity change for ride hailing platforms worldwide in August 2026?

  1. In August 2026, Bolt overtook Ola to rank 4th among ride hailing platforms worldwide, at 5.6%.

  2. In August 2026, Lyft gained estimated Share of Search among ride hailing platforms worldwide, from 37.3% to 41.3%.

  3. In August 2026, DiDi lost estimated Share of Search among ride hailing platforms worldwide, from 30.5% to 27.8%.

  4. In August 2026, inDrive lost estimated Share of Search among ride hailing platforms worldwide, from 20.4% to 18.6%.

  5. In August 2026, Grab lost estimated Share of Search among ride hailing platforms worldwide, from 2.7% to 2%.

  6. Estimated monthly branded searches for Uber worldwide fell 41% over 11 measured months, from 1K to 590 in August 2026.

Where does DiDi compete?

DiDi is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Ride hailing platforms2nd of 727.8%Shown above
Ride hailing apps2nd of 536.7%Show ranking

How is DiDi measured?

Brandwave collects information about searches that people make online using DiDi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • didi

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How the Brand Demand Index is measured

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