Brandwave

How popular isDeeper in search?

In August 2026, there were an estimated 2.9K branded searches for Deeper worldwide which held steady over the last 11 months. Deeper holds 0.05% estimated Share of Search among fish finders worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Garmin98.5%
  2. Lowrance0.61%
  3. Humminbird0.41%
  4. Raymarine0.41%
  5. Deeper0.05%
  6. Vexilar<0.01%
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Which fish finders compete with Deeper?

Deeper against fish finders worldwide, by month

Share of Search by month for Garmin, Deeper. The figures are in the table below the chart.

View monthly share of search table
MonthGarminLowranceHumminbirdRaymarineDeeperVexilar
Oct 202597.8%0.89%0.6%0.6%0.08%<0.01%
Nov 202598.3%0.71%0.48%0.48%0.06%<0.01%
Dec 202598.4%0.61%0.5%0.41%0.07%<0.01%
Jan 202698.3%0.74%0.5%0.41%0.08%<0.01%
Feb 202697.9%0.91%0.61%0.5%0.08%<0.01%
Mar 202697.9%0.91%0.61%0.5%0.07%<0.01%
Apr 202698.1%0.75%0.61%0.5%0.07%<0.01%
May 202697.9%0.87%0.58%0.58%0.06%<0.01%
Jun 202697.9%0.9%0.61%0.5%0.06%<0.01%
Jul 202698.2%0.75%0.5%0.5%0.08%<0.01%
Aug 202698.5%0.61%0.41%0.41%0.05%<0.01%
Sep 2026——————

  1. 1.Garmin

    98.5%

    Held 1st. 5.4M estimated branded searches, +23.2% vs prior month. Share +0.4 points.

  2. 2.Lowrance

    0.61%

    Held 2nd. 33.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. 3.Humminbird

    0.41%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Raymarine

    0.41%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Deeper

    0.05%

    Held 5th. 2.9K estimated branded searches, -19.4% vs prior month. Share 0 points.

  6. 6.Vexilar

    <0.01%

    Held 6th. 70 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Deeper and its closest rivals

Every comparison with Deeper

How has branded search demand for Deeper changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Deeper worldwide held steady at 2.9K.
  • Across the 11 months ending August 2026, Deeper’s estimated Share of Search among fish finders worldwide held steady, from 0.08% to 0.05%.

How did search popularity change for fish finders worldwide in August 2026?

  1. Garmin’s estimated Share of Search among fish finders worldwide has gained ground for 3 months in a row, from 97.9% to 98.5% in August 2026.

  2. Estimated monthly branded searches for Vexilar worldwide rose 75% over 11 measured months, from 40 to 70 in August 2026.

How is Deeper measured?

Brandwave collects information about searches that people make online using Deeper’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • deeper fish finder

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How the Brand Demand Index is measured

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