How popular isCredible in search?
In August 2026, there were an estimated 8.1K branded searches for Credible worldwide which is up 84.1% over the last 11 months. Credible holds 1.8% estimated Share of Search among debt consolidation services worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
National Debt Relief37.4%
LendingClub30.6%
SoFi16.8%
Freedom Debt Relief11.2%
Achieve2.2%
Credible1.8%
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Which debt consolidation services compete with Credible?
Share of Search by month for National Debt Relief, LendingClub, SoFi, Freedom Debt Relief, Achieve, Credible. The figures are in the table below the chart.
View monthly share of search table
| Month | National Debt Relief | LendingClub | SoFi | Freedom Debt Relief | Achieve | Credible |
|---|---|---|---|---|---|---|
| Oct 2025 | 28.6% | 52.1% | 8.6% | 8.6% | 1.4% | 0.76% |
| Nov 2025 | 32.3% | 48.1% | 9.7% | 7.9% | 1.3% | 0.7% |
| Dec 2025 | 31.5% | 46.9% | 11.5% | 7.7% | 1.5% | 0.84% |
| Jan 2026 | 35.3% | 43.2% | 10.6% | 8.7% | 1.4% | 0.77% |
| Feb 2026 | 31.6% | 47.2% | 9.5% | 9.5% | 1.6% | 0.69% |
| Mar 2026 | 32.2% | 48.2% | 9.7% | 7.9% | 1.3% | 0.7% |
| Apr 2026 | 28.1% | 51.2% | 10.3% | 8.4% | 1.4% | 0.61% |
| May 2026 | 31.4% | 46.7% | 11.5% | 7.7% | 1.9% | 0.84% |
| Jun 2026 | 27.5% | 50.2% | 12.3% | 6.8% | 2.5% | 0.73% |
| Jul 2026 | 32.5% | 39.6% | 14.6% | 9.8% | 2.4% | 1.1% |
| Aug 2026 | 37.4% | 30.6% | 16.8% | 11.2% | 2.2% | 1.8% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 37.4% | 165K | 0% | +4.8 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 30.6% | 135K | -32.8% | -9.1 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 16.8% | 74K | 0% | +2.2 points | |
| 4, held 4th | 11.2% | 49.5K | 0% | +1.4 points | |
| 5, held 5th | 2.2% | 9.9K | -18.2% | -0.1 points | |
| 6, held 6th | 1.8% | 8.1K | +50% | +0.8 points |
37.4%
Moved from 2nd to 1st. 165K estimated branded searches, 0% vs prior month. Share +4.8 points.
30.6%
Moved from 1st to 2nd. 135K estimated branded searches, -32.8% vs prior month. Share -9.1 points.
3.
SoFi16.8%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share +2.2 points.
11.2%
Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share +1.4 points.
5.
Achieve2.2%
Held 5th. 9.9K estimated branded searches, -18.2% vs prior month. Share -0.1 points.
6.
Credible1.8%
Held 6th. 8.1K estimated branded searches, +50% vs prior month. Share +0.8 points.
Compare search popularity between Credible and its closest rivals
How has branded search demand for Credible changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Credible worldwide rose from 4.4K to 8.1K.
- Across the 11 months ending August 2026, Credible’s estimated Share of Search among debt consolidation services worldwide increased from 0.76% to 1.8%.
- Across the 11 months ending August 2026, Credible’s estimated Share of Search among debt consolidation services worldwide peaked at 1.8% in August 2026 and was lowest at 0.61% in April 2026.
How did search popularity change for debt consolidation services worldwide in August 2026?
6 changes
In August 2026, National Debt Relief overtook LendingClub to take the highest estimated Share of Search among debt consolidation services worldwide, at 37.4%.
In August 2026, SoFi gained estimated Share of Search among debt consolidation services worldwide, from 14.6% to 16.8%.
In August 2026, Freedom Debt Relief gained estimated Share of Search among debt consolidation services worldwide, from 9.8% to 11.2%.
In August 2026, Credible gained estimated Share of Search among debt consolidation services worldwide, from 1.1% to 1.8%.
In August 2026, LendingClub lost estimated Share of Search among debt consolidation services worldwide, from 39.6% to 30.6%.
Estimated monthly branded searches for Achieve worldwide rose 22.2% over 11 measured months, from 8.1K to 9.9K in August 2026.
How is Credible measured?
Brandwave collects information about searches that people make online using Credible’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- credible loans
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Is Credible your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.