Brandwave

How popular isCrashPlan in search?

In August 2026, there were an estimated 6.8K branded searches for CrashPlan worldwide which is down 18.3% over the last 11 months. CrashPlan holds 2.6% estimated Share of Search among cloud backup services worldwide and is ranked 4th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Backblaze51.8%
  2. Acronis23.8%
  3. Carbonite19.4%
  4. CrashPlan2.6%
  5. IDrive2.4%
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Which cloud backup services compete with CrashPlan?

CrashPlan against cloud backup services worldwide, by month

Share of Search by month for Backblaze, Acronis, Carbonite, CrashPlan, IDrive. The figures are in the table below the chart.

View monthly share of search table
MonthBackblazeAcronisCarboniteCrashPlanIDrive
Oct 202539.4%38.5%17.3%2.8%2%
Nov 202542.3%34.1%18.5%3%2%
Dec 202545.1%29.7%19.7%3.2%2.2%
Jan 202643.3%33.2%18%3.6%1.9%
Feb 202645.2%30.9%16.8%4.1%3%
Mar 202642%32.5%17.7%3.5%4.3%
Apr 202647.4%26.5%17.5%4.3%4.2%
May 202648.5%24.5%19.8%3.2%4%
Jun 202651.8%24.4%19.7%2.6%1.5%
Jul 202649.8%27.3%18.1%3%1.8%
Aug 202651.8%23.8%19.4%2.6%2.4%
Sep 2026—————

  1. 1.Backblaze

    51.8%

    held 1st · 135K estimated branded searches · +19.2% vs prior month · +2.1 points

  2. 2.Acronis

    23.8%

    held 2nd · 61.9K estimated branded searches · -0.24% vs prior month · -3.5 points

  3. 3.Carbonite

    19.4%

    held 3rd · 50.3K estimated branded searches · +22% vs prior month · +1.2 points

  4. 4.CrashPlan

    2.6%

    held 4th · 6.8K estimated branded searches · 0% vs prior month · -0.4 points

  5. 5.IDrive

    2.4%

    held 5th · 6.2K estimated branded searches · +51.6% vs prior month · +0.6 points

Compare search popularity between CrashPlan and its closest rivals

How has branded search demand for CrashPlan changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for CrashPlan worldwide fell from 8.3K to 6.8K.
  • Across the 11 months ending August 2026, CrashPlan’s estimated Share of Search among cloud backup services worldwide peaked at 4.3% in April 2026 and was lowest at 2.6% in August 2026.

How did search popularity change for cloud backup services worldwide in August 2026?

  1. In August 2026, Backblaze gained estimated Share of Search among cloud backup services worldwide, from 49.8% to 51.8%.

  2. In August 2026, Carbonite gained estimated Share of Search among cloud backup services worldwide, from 18.1% to 19.4%.

  3. In August 2026, IDrive gained estimated Share of Search among cloud backup services worldwide, from 1.8% to 2.4%.

  4. In August 2026, Acronis lost estimated Share of Search among cloud backup services worldwide, from 27.3% to 23.8%.

  5. Estimated monthly branded searches for CrashPlan worldwide fell 18.3% over 11 measured months, from 8.3K to 6.8K in August 2026.

How is CrashPlan measured?

Brandwave collects information about searches that people make online using CrashPlan’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • cloud backup crashplan
  • crashplan
  • crashplan app
  • crashplan com
  • crashplan software

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How the Brand Demand Index is measured

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