Brandwave

How popular isCouch in search?

In September 2026, there were an estimated 16.2K branded searches for Couch worldwide which held steady over the last 12 months. Couch holds 1.5% estimated Share of Search among guitar strap brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Fender77.1%
  2. D'Addario12.5%
  3. Perri's5.6%
  4. Ernie Ball3.1%
  5. Couch1.5%
  6. Levy's0.09%
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Which guitar strap brands compete with Couch?

Couch against guitar strap brands worldwide, by month

Share of Search by month for Fender, D'Addario, Perri's, Ernie Ball, Couch. The figures are in the table below the chart.

View monthly share of search table
MonthFenderD'AddarioPerri'sErnie BallCouchLevy's
Oct 202580%10.6%4.8%3.2%1.3%0.09%
Nov 202580.7%10.6%3.9%3.2%1.5%0.09%
Dec 202578.3%12.5%3.8%3.1%2.2%0.11%
Jan 202678.9%12.6%3.8%3.1%1.5%0.09%
Feb 202676.5%14.7%4.4%2.9%1.4%0.1%
Mar 202678.2%12.7%4.7%3.1%1.2%0.09%
Apr 202677.5%12.2%5.5%3%1.8%0.1%
May 202680.3%10.8%4.9%2.7%1.3%0.08%
Jun 202680.3%10.8%4.9%2.7%1.3%0.08%
Jul 202677.1%12.5%5.6%3.1%1.5%0.09%
Aug 202676.2%12.4%6.8%3%1.5%0.09%
Sep 202677.1%12.5%5.6%3.1%1.5%0.09%
  1. 1.Fender

    77.1%

    Held 1st. 831K estimated branded searches, 0% vs prior month. Share +1 points.

  2. 2.D'Addario

    12.5%

    Held 2nd. 135K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. 3.Perri's

    5.6%

    Held 3rd. 60.7K estimated branded searches, -18.2% vs prior month. Share -1.2 points.

  4. Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Couch

    1.5%

    Held 5th. 16.2K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Levy's

    0.09%

    Held 6th. 990 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Couch and its closest rivals

How has branded search demand for Couch changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Couch worldwide held steady at 16.2K.
  • Across the 12 months ending September 2026, Couch’s estimated Share of Search among guitar strap brands worldwide peaked at 2.2% in December 2025 and was lowest at 1.2% in March 2026.

How did search popularity change for guitar strap brands worldwide in September 2026?

  1. In September 2026, Fender gained estimated Share of Search among guitar strap brands worldwide, from 76.2% to 77.1%.

  2. In September 2026, Perri's lost estimated Share of Search among guitar strap brands worldwide, from 6.8% to 5.6%.

  3. Estimated monthly branded searches for Ernie Ball worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

  4. Estimated monthly branded searches for Levy's worldwide fell 13.2% over 12 measured months, from 1.1K to 990 in September 2026.

How is Couch measured?

Brandwave collects information about searches that people make online using Couch’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • couch guitar
  • couch guitar strap
  • couch strap

Do you work for Couch? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Couch your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.