Brandwave

How popular isChrysler in search?

In September 2026, there were an estimated 450K branded searches for Chrysler worldwide which is down 18.2% over the last 12 months. Chrysler holds 1.8% estimated Share of Search among dealership brands worldwide and is ranked 8th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. BMW36.3%
  2. Audi16.2%
  3. Ford16.2%
  4. Chevrolet10.9%
  5. Cadillac7.3%
  6. Genesis7.3%
  7. Dodge4%
  8. Chrysler1.8%
Chrysler website (opens in a new tab)

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Which dealership brands compete with Chrysler?

Chrysler against dealership brands worldwide, by month

Share of Search by month for BMW, Audi, Ford, Chevrolet, Cadillac, Genesis, Dodge, Chrysler. The figures are in the table below the chart.

View monthly share of search table
MonthBMWAudiFordChevroletCadillacGenesisDodgeChrysler
Oct 202537.1%16.7%16.7%11.2%6.1%6.1%4.1%1.8%
Nov 202533.8%15.1%18.5%12.4%6.8%6.8%4.5%2%
Dec 202533.7%15.1%18.4%12.3%6.7%6.7%4.5%2.5%
Jan 202637.1%16.7%16.7%11.2%6.1%6.1%4.1%1.8%
Feb 202634.9%19.1%15.6%10.5%7%7%3.8%2.1%
Mar 202637.1%16.7%16.7%11.2%6.1%6.1%4.1%1.8%
Apr 202635.3%15.8%15.8%12.9%7.1%7.1%3.9%2.1%
May 202635.3%15.8%15.8%12.9%7.1%7.1%3.9%2.1%
Jun 202636.3%16.2%16.2%10.9%7.3%7.3%4%1.8%
Jul 202636.8%16.5%16.5%11%6%7.4%4%1.8%
Aug 202635.3%15.8%15.8%12.9%7.1%7.1%3.9%2.1%
Sep 202636.3%16.2%16.2%10.9%7.3%7.3%4%1.8%

  1. 1.BMW

    36.3%

    Held 1st. 9.1M estimated branded searches, 0% vs prior month. Share +1 points.

  2. 2.Audi

    16.2%

    Held 2nd. 4.1M estimated branded searches, 0% vs prior month. Share +0.4 points.

  3. 3.Ford

    16.2%

    Held 3rd. 4.1M estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. 4.Chevrolet

    10.9%

    Held 4th. 2.7M estimated branded searches, -18.2% vs prior month. Share -2.1 points.

  5. 5.Cadillac

    7.3%

    Held 5th. 1.8M estimated branded searches, 0% vs prior month. Share +0.2 points.

  6. 6.Genesis

    7.3%

    Held 6th. 1.8M estimated branded searches, 0% vs prior month. Share +0.2 points.

  7. 7.Dodge

    4%

    Held 7th. 1M estimated branded searches, 0% vs prior month. Share +0.1 points.

  8. 8.Chrysler

    1.8%

    Held 8th. 450K estimated branded searches, -18.2% vs prior month. Share -0.3 points.

Compare search popularity between Chrysler and its closest rivals

Every comparison with Chrysler

How has branded search demand for Chrysler changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Chrysler worldwide fell from 550K to 450K.
  • Across the 12 months ending September 2026, Chrysler’s estimated Share of Search among dealership brands worldwide held steady at 1.8%.

How did search popularity change for dealership brands worldwide in September 2026?

  1. In September 2026, BMW gained estimated Share of Search among dealership brands worldwide, from 35.3% to 36.3%.

  2. In September 2026, Chevrolet lost estimated Share of Search among dealership brands worldwide, from 12.9% to 10.9%.

  3. Estimated monthly branded searches for Audi worldwide fell 18.2% over 12 measured months, from 5M to 4.1M in September 2026.

  4. Estimated monthly branded searches for Ford worldwide fell 18.2% over 12 measured months, from 5M to 4.1M in September 2026.

  5. Estimated monthly branded searches for Chrysler worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026.

  6. Estimated monthly branded searches for Dodge worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.

Where does Chrysler compete?

Chrysler is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Car brands68th of 850.24%Show ranking
Dealership brands8th of 81.8%Shown above

How is Chrysler measured?

Brandwave collects information about searches that people make online using Chrysler’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • chrysler

Do you work for Chrysler? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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