How popular isCharlie's in search?
In September 2026, there were an estimated 2K branded searches for Charlie's worldwide which is down 46.2% over the last 12 months. Charlie's holds 0.56% estimated Share of Search among juice brands worldwide and is ranked 7th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.
Minute Maid36.3%
Del Monte32%
Ocean Spray17.6%
Tropicana7.9%
Cappy2.9%
Innocent2.9%
Charlie's0.56%
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Which juice brands compete with Charlie's?
Share of Search by month for Minute Maid, Del Monte, Ocean Spray, Tropicana, Cappy, Innocent, Charlie's. The figures are in the table below the chart.
View monthly share of search table
| Month | Minute Maid | Del Monte | Ocean Spray | Tropicana | Cappy | Innocent | Charlie's |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.5% | 29.7% | 19.8% | 7.3% | 2.7% | 4.9% | 1.2% |
| Nov 2025 | 28.9% | 35.7% | 19.7% | 7.2% | 2.6% | 3.9% | 1.9% |
| Dec 2025 | 26.9% | 39.4% | 21.6% | 6.5% | 2.4% | 2.4% | 0.88% |
| Jan 2026 | 32.6% | 34% | 18.7% | 8.4% | 2.5% | 3.1% | 0.78% |
| Feb 2026 | 43.5% | 25.7% | 17.2% | 7.7% | 2.3% | 2.8% | 0.71% |
| Mar 2026 | 41% | 29.5% | 16.2% | 7.3% | 2.2% | 3.2% | 0.59% |
| Apr 2026 | 31.8% | 33.2% | 18.3% | 10% | 2.4% | 3.7% | 0.57% |
| May 2026 | 22.2% | 52% | 15.6% | 5.7% | 1.7% | 2.1% | 0.63% |
| Jun 2026 | 34.9% | 30% | 20.1% | 9% | 2.7% | 2.7% | 0.63% |
| Jul 2026 | 34.7% | 29.8% | 20% | 8.9% | 3.3% | 2.7% | 0.59% |
| Aug 2026 | 31.3% | 32.7% | 22% | 8.1% | 2.9% | 2.4% | 0.62% |
| Sep 2026 | 36.3% | 32% | 17.6% | 7.9% | 2.9% | 2.9% | 0.56% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 36.3% | 125K | +18.5% | +5 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 32% | 110K | 0% | -0.7 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 17.6% | 60.5K | -18.2% | -4.4 points | |
| 4, held 4th | 7.9% | 27.1K | 0% | -0.2 points | |
| 5, held 5th | 2.9% | 9.9K | 0% | -0.1 points | |
| 6, held 6th | 2.9% | 9.9K | +22.2% | +0.5 points | |
| 7, held 7th | 0.56% | 1.9K | -8.1% | -0.1 points |
36.3%
Moved from 2nd to 1st. 125K estimated branded searches, +18.5% vs prior month. Share +5 points.
32%
Moved from 1st to 2nd. 110K estimated branded searches, 0% vs prior month. Share -0.7 points.
17.6%
Held 3rd. 60.5K estimated branded searches, -18.2% vs prior month. Share -4.4 points.
7.9%
Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.2 points.
5.
Cappy2.9%
Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share -0.1 points.
6.
Innocent2.9%
Held 6th. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.5 points.
0.56%
Held 7th. 1.9K estimated branded searches, -8.1% vs prior month. Share -0.1 points.
Compare search popularity between Charlie's and its closest rivals
How has branded search demand for Charlie's changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Charlie's worldwide fell from 3.6K to 2K.
- Across the 12 months ending September 2026, Charlie's’ estimated Share of Search among juice brands worldwide decreased from 1.2% to 0.56%.
- Across the 12 months ending September 2026, Charlie's’ estimated Share of Search among juice brands worldwide peaked at 1.9% in November 2025 and was lowest at 0.56% in September 2026.
How did search popularity change for juice brands worldwide in September 2026?
6 changes
In September 2026, Minute Maid overtook Del Monte to become the leader among juice brands worldwide, with 36.3% estimated Share of Search.
In September 2026, Ocean Spray lost estimated Share of Search among juice brands worldwide, from 22% to 17.6%.
In September 2026, Del Monte lost estimated Share of Search among juice brands worldwide, from 32.7% to 32%.
Tropicana’s estimated Share of Search among juice brands worldwide has lost ground for 3 months in a row, from 9% to 7.9% in September 2026.
Estimated monthly branded searches for Cappy worldwide rose 22.2% over 12 measured months, from 8.1K to 9.9K in September 2026.
Estimated monthly branded searches for Charlie's worldwide fell 47.1% over 12 measured months, from 3.6K to 1.9K in September 2026.
Where does Charlie's compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Juice brands | 7th of 7 | 0.56% | Shown above |
| Smoothies | 6th of 6 | 1.5% | Show ranking |
How is Charlie's measured?
Brandwave collects information about searches that people make online using Charlie's’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- charlie s
- charlies honest
- charlies juice
- charlies smoothies
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Is Charlie's your brand?
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