How popular isBlurb in search?
In August 2026, there were an estimated 74K branded searches for Blurb worldwide which is down 45.2% over the last 11 months. Blurb holds 68.1% estimated Share of Search among print magazine platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Blurb68.1%
- Mixam20.4%
- MagCloud4.1%
- Newspaper Club4.1%
- PrintNinja3.3%
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Which print magazine platforms compete with Blurb?
Share of Search by month for Blurb, Mixam, MagCloud, Newspaper Club, PrintNinja. The figures are in the table below the chart.
View monthly share of search table
| Month | Blurb | Mixam | MagCloud | Newspaper Club | PrintNinja |
|---|---|---|---|---|---|
| Oct 2025 | 78.8% | 13% | 2.6% | 3.2% | 2.6% |
| Nov 2025 | 72.7% | 17.9% | 2.9% | 3.6% | 2.9% |
| Dec 2025 | 69.1% | 20.7% | 4.1% | 2.7% | 3.4% |
| Jan 2026 | 72.2% | 17.8% | 3.5% | 3.5% | 2.9% |
| Feb 2026 | 72.3% | 17.7% | 3.5% | 3.5% | 2.9% |
| Mar 2026 | 69.1% | 20.7% | 3.4% | 4.1% | 2.7% |
| Apr 2026 | 68.1% | 20.4% | 4.1% | 4.1% | 3.3% |
| May 2026 | 69.1% | 20.7% | 3.4% | 4.1% | 2.7% |
| Jun 2026 | 65.2% | 23.9% | 3.9% | 3.9% | 3.2% |
| Jul 2026 | 64.7% | 23.7% | 3.8% | 3.8% | 3.8% |
| Aug 2026 | 68.1% | 20.4% | 4.1% | 4.1% | 3.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.1% | 74K | 0% | +3.4 points | |
| 2, held 2nd | 20.4% | 22.2K | -18.1% | -3.3 points | |
| 3, held 3rd | 4.1% | 4.4K | 0% | +0.2 points | |
| 4, held 4th | 4.1% | 4.4K | 0% | +0.2 points | |
| 5, held 5th | 3.3% | 3.6K | -18.2% | -0.5 points |
1.Blurb
68.1%
Held 1st. 74K estimated branded searches, 0% vs prior month. Share +3.4 points.
2.Mixam
20.4%
Held 2nd. 22.2K estimated branded searches, -18.1% vs prior month. Share -3.3 points.
3.MagCloud
4.1%
Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share +0.2 points.
4.1%
Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share +0.2 points.
3.3%
Held 5th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.5 points.
Compare search popularity between Blurb and its closest rivals
How has branded search demand for Blurb changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Blurb worldwide fell from 135K to 74K.
- Across the 11 months ending August 2026, Blurb’s estimated Share of Search among print magazine platforms worldwide decreased from 78.8% to 68.1%.
- Across the 11 months ending August 2026, Blurb’s estimated Share of Search among print magazine platforms worldwide peaked at 78.8% in October 2025 and was lowest at 64.7% in July 2026.
How did search popularity change for print magazine platforms worldwide in August 2026?
4 changes
In August 2026, Blurb gained estimated Share of Search among print magazine platforms worldwide, from 64.7% to 68.1%.
In August 2026, Mixam lost estimated Share of Search among print magazine platforms worldwide, from 23.7% to 20.4%.
In August 2026, PrintNinja lost estimated Share of Search among print magazine platforms worldwide, from 3.8% to 3.3%.
Estimated monthly branded searches for Newspaper Club worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.
How is Blurb measured?
Brandwave collects information about searches that people make online using Blurb’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- blurb
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Is Blurb your brand?
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