Brandwave

How popular isBarrina?

In September 2026, people searched for Barrina by name about 18,700 times worldwide, a 27.2% increase from the previous year. These searches made up 0.59% of all global workbench light brand searches, placing Barrina sixth out of seven brands. When we asked both ChatGPT and Google AI Overviews about workbench light brands, Barrina appeared in all answers and was the most recommended of the seven.

Search and AI answers in September 2026

Barrina is the sixth most searched of 7 competitors and the most recommended in AI answers.

  1. RyobiShare of searches 65.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  2. CraftsmanShare of searches 26.8%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  3. StanleyShare of searches 4.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  4. Lithonia LightingShare of searches 1.6%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd
  5. BarrinaShare of searches 0.59%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st

+2 more

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Top workbench light brands in ChatGPT and Google AI Overviews

In three ChatGPT questions, Barrina appeared in all three answers. Barrina is the most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Barrina1st
  2. Lithonia Lighting2nd
  3. Hykolity2nd
  4. Ryobi–
  5. Craftsman–
  6. Stanley–
  7. Husky–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Barrina3 of 3Named in 3 of 3 ChatGPT answers
  • Lithonia Lighting2 of 3Named in 2 of 3 ChatGPT answers
  • Hykolity2 of 3Named in 2 of 3 ChatGPT answers
  • Ryobi0 of 3Named in 0 of 3 ChatGPT answers
  • Craftsman0 of 3Named in 0 of 3 ChatGPT answers
  • Stanley0 of 3Named in 0 of 3 ChatGPT answers
  • Husky0 of 3Named in 0 of 3 ChatGPT answers

See every answer about workbench light brands

3 answers
  • Asked ChatGPT

    “Which workbench light brand should I buy?”

    1. 1Barrina
    2. 2Hykolity
    3. 3Lithonia Lighting
  • Asked ChatGPT

    “What are the best workbench light brands?”

    1. 1Barrina
    2. 2Lithonia Lighting
    3. 3Hykolity
  • Asked ChatGPT

    “What's the best workbench light brand for a bright workspace?”

    1. 1Barrina
  • Searched Google, AI Overview

    “best workbench light”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “bright work light”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which workbench light brands compete with Barrina?

Barrina against workbench light brands worldwide, by month

Share of searches by month for Ryobi, Craftsman, Stanley, Barrina. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiCraftsmanStanleyLithonia LightingHuskyBarrinaHykolity
Oct 202566.4%23.7%4.8%2.6%1.7%0.64%0.13%
Nov 202572.6%18.5%4.5%2%1.7%0.5%0.18%
Dec 202565.5%25.1%5.1%1.9%1.9%0.45%0.13%
Jan 202664.3%27%4.4%2%1.6%0.59%0.08%
Feb 202656.5%35.4%3.9%2.1%1.4%0.52%0.07%
Mar 202661.1%32.1%3.5%1.6%1.3%0.38%0.05%
Apr 202667%26.9%3%1.6%1.1%0.39%0.05%
May 202668.4%25.9%2.8%1.3%1%0.46%0.06%
Jun 202668.3%25.5%3.4%1.3%1%0.37%0.11%
Jul 202663.8%29.2%3.9%1.4%1.2%0.35%0.13%
Aug 202662.6%29.2%4.8%1.8%1.2%0.43%0.1%
Sep 202665.4%26.8%4.4%1.6%1.1%0.59%0.08%
  1. 1.Ryobi

    65.4%

    Held 1st. 734K estimated branded searches, -7% vs prior month. Share +2.8 points.

  2. 2.Craftsman

    26.8%

    Held 2nd. 301K estimated branded searches, -18.2% vs prior month. Share -2.4 points.

  3. 3.Stanley

    4.4%

    Held 3rd. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.4 points.

  4. Held 4th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.1 points.

  5. 5.Husky

    1.1%

    Held 5th. 12.1K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  6. 6.Barrina

    0.59%

    Held 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  7. 7.Hykolity

    0.08%

    Held 7th. 880 estimated branded searches, -32.3% vs prior month. Share 0 points.

Compare popularity between Barrina and its closest rivals

Every comparison with Barrina

13 comparisons

How has branded search demand for Barrina changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Barrina worldwide rose from 14.7K to 18.7K.
  • Across the 12 months ending September 2026, Barrina’s share of searches among workbench light brands worldwide held steady, from 0.64% to 0.59%.

How did search popularity change for workbench light brands worldwide in September 2026?

5 changes
  1. In September 2026, Ryobi gained share of searches among workbench light brands worldwide, from 62.6% to 65.4%.

  2. In September 2026, Craftsman lost share of searches among workbench light brands worldwide, from 29.2% to 26.8%.

  3. Estimated monthly branded searches for Lithonia Lighting worldwide fell 33.2% over 12 measured months, from 27.1K to 18.1K in September 2026.

  4. Estimated monthly branded searches for Husky worldwide fell 33.1% over 12 measured months, from 18.1K to 12.1K in September 2026.

  5. Estimated monthly branded searches for Hykolity worldwide fell 32.3% over 12 measured months, from 1.3K to 880 in September 2026.

How are Barrina’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Barrina’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • barrina
  • barrina grow lights

Do you work for Barrina? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Barrina compete?

Barrina is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Workbench light brands6th of 70.59%Shown above
Grow light brands5th of 88.7%Show ranking
Creator with pink hair and a pink jacket

Is Barrina your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.