Brandwave

How popular isMars Hydro?

In September 2026, people searched for Mars Hydro by name about 33,100 times worldwide, an 18.3% decrease from the previous year. These searches made up 15.3% of all global grow light brand searches, placing Mars Hydro third out of eight brands. When we asked both ChatGPT and Google AI Overviews about grow light brands, Mars Hydro appeared in two of the four answers and was the third most recommended of the eight.

Search and AI answers in September 2026

Mars Hydro is the third most searched of 8 competitors and the third most recommended in AI answers.

  1. AC InfinityShare of searches 28%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  2. Spider FarmerShare of searches 28%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  3. Mars HydroShare of searches 15.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  4. VIVOSUNShare of searches 15.3%Mentioned in 1 of 4 AI answersPlace in AI recommendations –
  5. BarrinaShare of searches 8.7%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th

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Top grow light brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Mars Hydro was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Mars Hydro is the third most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Spider Farmer1st
  2. AC Infinity2nd
  3. Mars Hydro3rd
  4. HLG4th
  5. Barrina5th
  6. Gavita6th
  7. VIVOSUN–
  8. Viparspectra–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • AC Infinity3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Spider Farmer3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Mars Hydro2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Barrina2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • HLG2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • VIVOSUN1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Gavita1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Viparspectra0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about grow light brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Which grow light brands compete with Mars Hydro?

Mars Hydro against grow light brands worldwide, by month

Share of searches by month for AC Infinity, Spider Farmer, Mars Hydro, VIVOSUN, Barrina. The figures are in the table below the chart.

View monthly share of searches table
MonthAC InfinitySpider FarmerMars HydroVIVOSUNBarrinaHLGViparspectraGavita
Oct 202530.6%25%16.7%16.7%6.1%1.5%2.2%1.2%
Nov 202527%27%18.1%18.1%5.4%1.5%2%1.1%
Dec 202529.7%24.3%16.3%19.9%5.4%1.4%2.2%0.96%
Jan 202629.4%24%16.1%19.7%5.8%1.2%2.1%1.7%
Feb 202627.4%27.4%15%18.3%6.9%1.3%2.4%1.3%
Mar 202630.5%25%16.7%16.7%6.3%1.3%2.2%1.2%
Apr 202630.6%25%16.7%16.7%6.3%1.2%2.2%1.2%
May 202628.4%28.4%15.5%15.5%7.7%1.1%2.1%1.4%
Jun 202631.2%25.6%14%17.1%7.9%1.1%1.9%1.2%
Jul 202631.4%25.7%14.1%17.2%7.4%1%1.9%1.2%
Aug 202630%24.5%16.4%16.4%8.7%1.1%1.8%1.2%
Sep 202628%28%15.3%15.3%8.7%1.9%1.7%1.1%
  1. Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share -1.9 points.

  2. Held 2nd. 60.5K estimated branded searches, +22.2% vs prior month. Share +3.5 points.

  3. 3.Mars Hydro

    15.3%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share -1.1 points.

  4. 4.VIVOSUN

    15.3%

    Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share -1.1 points.

  5. 5.Barrina

    8.7%

    Held 5th. 18.7K estimated branded searches, +6.9% vs prior month. Share 0 points.

  6. 6.HLG

    1.9%

    Moved from 8th to 6th. 4K estimated branded searches, +73.9% vs prior month. Share +0.7 points.

  7. Moved from 6th to 7th. 3.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

  8. 8.Gavita

    1.1%

    Moved from 7th to 8th. 2.4K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare popularity between Mars Hydro and its closest rivals

Every comparison with Mars Hydro

7 comparisons

How has branded search demand for Mars Hydro changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Mars Hydro worldwide fell from 40.5K to 33.1K.
  • Across the 12 months ending September 2026, Mars Hydro’s share of searches among grow light brands worldwide decreased from 16.7% to 15.3%.
  • Across the 12 months ending September 2026, Mars Hydro’s share of searches among grow light brands worldwide peaked at 18.1% in November 2025 and was lowest at 14% in June 2026.

How did search popularity change for grow light brands worldwide in September 2026?

6 changes
  1. In September 2026, HLG overtook Viparspectra and Gavita to rank 6th among grow light brands worldwide, with 1.9% of the searches.

  2. In September 2026, Spider Farmer gained share of searches among grow light brands worldwide, from 24.5% to 28%.

  3. In September 2026, AC Infinity lost share of searches among grow light brands worldwide, from 30% to 28%.

  4. In September 2026, Mars Hydro lost share of searches among grow light brands worldwide, from 16.4% to 15.3%.

  5. In September 2026, VIVOSUN lost share of searches among grow light brands worldwide, from 16.4% to 15.3%.

  6. Estimated monthly branded searches for Barrina worldwide rose 27.2% over 12 measured months, from 14.7K to 18.7K in September 2026.

How are Mars Hydro’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Mars Hydro’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • mars hydro

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How the Brand Demand Index is measured

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Is Mars Hydro your brand?

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