Brandwave

How popular isBackstage in search?

In August 2026, there were an estimated 1.6K branded searches for Backstage worldwide which is down 15.8% over the last 11 months. Backstage holds 0.77% estimated Share of Search among platform engineering platforms worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Roadie96.8%
  2. Port1.2%
  3. Backstage0.77%
  4. Humanitec0.63%
  5. OpsLevel0.42%
  6. Cortex0.19%
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Where does Backstage compete?

Backstage is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Platform engineering platforms3rd of 60.77%Shown below
Developer portals3rd of 50.78%Show ranking

Which platform engineering platforms compete with Backstage?

Backstage against platform engineering platforms worldwide, by month

Share of Search by month for Roadie, Backstage. The figures are in the table below the chart.

View monthly share of search table
MonthRoadiePortBackstageHumanitecOpsLevelCortex
Oct 202594.9%1.3%1.3%1.1%0.91%0.41%
Nov 202595.9%1.4%1.1%0.76%0.58%0.28%
Dec 202596.8%1.2%0.77%0.63%0.42%0.19%
Jan 202695.6%1.4%1.1%0.93%0.75%0.28%
Feb 202697.1%0.95%0.75%0.63%0.39%0.19%
Mar 202695.5%1.4%1.1%0.93%0.75%0.34%
Apr 202695.8%1.4%1.1%0.75%0.58%0.34%
May 202696.8%1.2%0.77%0.63%0.48%0.19%
Jun 202696.1%1.4%0.93%0.76%0.58%0.23%
Jul 202696.2%1.4%0.93%0.76%0.51%0.23%
Aug 202696.8%1.2%0.77%0.63%0.42%0.19%
Sep 2026——————

  1. 1.Roadie

    96.8%

    Held 1st. 201K estimated branded searches, +21.8% vs prior month. Share +0.7 points.

  2. 2.Port

    1.2%

    Held 2nd. 2.4K estimated branded searches, 0% vs prior month. Share -0.2 points.

  3. 3.Backstage

    0.77%

    Held 3rd. 1.6K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.Humanitec

    0.63%

    Held 4th. 1.3K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.OpsLevel

    0.42%

    Held 5th. 880 estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Cortex

    0.19%

    Held 6th. 390 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Backstage and its closest rivals

Every comparison with Backstage

How has branded search demand for Backstage changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Backstage worldwide fell from 1.9K to 1.6K.
  • Across the 11 months ending August 2026, Backstage’s estimated Share of Search among platform engineering platforms worldwide decreased from 1.3% to 0.77%.
  • Across the 11 months ending August 2026, Backstage fell from 2nd to 3rd among platform engineering platforms worldwide.

How did search popularity change for platform engineering platforms worldwide in August 2026?

  1. In August 2026, Roadie gained estimated Share of Search among platform engineering platforms worldwide, from 96.2% to 96.8%.

  2. Estimated monthly branded searches for Port worldwide rose 26.3% over 11 measured months, from 1.9K to 2.4K in August 2026.

  3. Estimated monthly branded searches for Cortex worldwide fell 33.9% over 11 measured months, from 590 to 390 in August 2026.

  4. Estimated monthly branded searches for OpsLevel worldwide fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.

  5. Estimated monthly branded searches for Humanitec worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

  6. Estimated monthly branded searches for Backstage worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.

How is Backstage measured?

Brandwave collects information about searches that people make online using Backstage’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • backstage io

Do you work for Backstage? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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