Backstage vs Port:Which is more popular by branded search?
In August 2026, Port had more branded searches than Backstage among platform engineering platforms worldwide. Port was estimated to have 2.4K branded searches compared to Backstage’s 1.6K, and held a 1.2% Share of Search versus Backstage’s 0.77%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Backstage or Port?
Compare the platform engineering platforms developers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Port, Backstage. The figures are in the table below the chart.
View monthly share of search table
| Month | Roadie | Port | Backstage | Humanitec | OpsLevel | Cortex |
|---|---|---|---|---|---|---|
| Oct 2025 | 94.9% | 1.3% | 1.3% | 1.1% | 0.91% | 0.41% |
| Nov 2025 | 95.9% | 1.4% | 1.1% | 0.76% | 0.58% | 0.28% |
| Dec 2025 | 96.8% | 1.2% | 0.77% | 0.63% | 0.42% | 0.19% |
| Jan 2026 | 95.6% | 1.4% | 1.1% | 0.93% | 0.75% | 0.28% |
| Feb 2026 | 97.1% | 0.95% | 0.75% | 0.63% | 0.39% | 0.19% |
| Mar 2026 | 95.5% | 1.4% | 1.1% | 0.93% | 0.75% | 0.34% |
| Apr 2026 | 95.8% | 1.4% | 1.1% | 0.75% | 0.58% | 0.34% |
| May 2026 | 96.8% | 1.2% | 0.77% | 0.63% | 0.48% | 0.19% |
| Jun 2026 | 96.1% | 1.4% | 0.93% | 0.76% | 0.58% | 0.23% |
| Jul 2026 | 96.2% | 1.4% | 0.93% | 0.76% | 0.51% | 0.23% |
| Aug 2026 | 96.8% | 1.2% | 0.77% | 0.63% | 0.42% | 0.19% |
| Sep 2026 | — | — | — | — | — | — |
How has the Backstage and Port comparison changed over the last 12 months?
3 findings
- Port was ahead of Backstage in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Backstage’s estimated Share of Search among platform engineering platforms worldwide moved from 1.3% to 0.77%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
- Across the 11 months ending August 2026, Port’s estimated Share of Search among platform engineering platforms worldwide moved from 1.3% to 1.2%, and its estimated monthly branded searches moved from 1.9K to 2.4K.
How did search popularity change for platform engineering platforms worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Backstage’s and Port’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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