Brandwave

How popular isBaBylissPRO in search?

In September 2026, there were an estimated 256K branded searches for BaBylissPRO worldwide which held steady over the last 12 months. BaBylissPRO holds 3.2% estimated Share of Search among hair clipper brands worldwide and is ranked 4th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Philips78.4%
  2. Andis10.5%
  3. StyleCraft4.7%
  4. BaBylissPRO3.2%
  5. Braun2.1%
  6. Remington0.76%
  7. Wahl0.28%
  8. JRL0.04%
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Which hair clipper brands compete with BaBylissPRO?

BaBylissPRO against hair clipper brands worldwide, by month

Share of Search by month for Philips, Andis, StyleCraft, BaBylissPRO, Braun. The figures are in the table below the chart.

View monthly share of search table
MonthPhilipsAndisStyleCraftBaBylissPROBraunRemingtonWahlJRL
Oct 202568.3%20.5%4.1%3.4%2.7%0.67%0.24%0.03%
Nov 202569.7%17.1%5.1%3.4%3.4%0.82%0.28%0.04%
Dec 202566.1%19.9%4.9%4.9%3.2%0.78%0.27%0.04%
Jan 202672.6%14.6%5.3%3.6%2.9%0.71%0.26%0.05%
Feb 202672.9%14.7%5.4%3.6%2.4%0.69%0.32%0.05%
Mar 202672.2%14.5%6.5%3.6%1.9%0.86%0.36%0.06%
Apr 202673.3%14.8%5.4%3.6%1.6%0.88%0.32%0.06%
May 202672.9%14.7%5.4%4.4%1.3%0.87%0.36%0.08%
Jun 202674.8%12.3%4.5%5.5%1.6%0.89%0.33%0.06%
Jul 202678.4%10.5%4.7%3.2%2.1%0.76%0.32%0.05%
Aug 202677.8%10.5%4.7%3.8%2.1%0.76%0.28%0.04%
Sep 202678.4%10.5%4.7%3.2%2.1%0.76%0.28%0.04%

  1. 1.Philips

    78.4%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share +0.5 points.

  2. 2.Andis

    10.5%

    Held 2nd. 33.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  3. 3.StyleCraft

    4.7%

    Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.BaBylissPRO

    3.2%

    Held 4th. 9.9K estimated branded searches, -18.2% vs prior month. Share -0.7 points.

  5. 5.Braun

    2.1%

    Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Remington

    0.76%

    Held 6th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Wahl

    0.28%

    Held 7th. 880 estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.JRL

    0.04%

    Held 8th. 140 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between BaBylissPRO and its closest rivals

Every comparison with BaBylissPRO

How has branded search demand for BaBylissPRO changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for BaBylissPRO worldwide held steady, from 258K to 256K.
  • Across the 12 months ending September 2026, BaBylissPRO’s estimated Share of Search among hair clipper brands worldwide peaked at 5.5% in June 2026 and was lowest at 3.2% in July 2026.

How did search popularity change for hair clipper brands worldwide in September 2026?

  1. In September 2026, Philips gained estimated Share of Search among hair clipper brands worldwide, from 77.8% to 78.4%.

  2. In September 2026, BaBylissPRO lost estimated Share of Search among hair clipper brands worldwide, from 3.8% to 3.2%.

  3. Estimated monthly branded searches for JRL worldwide rose 27.3% over 12 measured months, from 110 to 140 in September 2026.

  4. Estimated monthly branded searches for Andis worldwide fell 55.3% over 12 measured months, from 74K to 33.1K in September 2026.

  5. Estimated monthly branded searches for Braun worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

Where does BaBylissPRO compete?

BaBylissPRO is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Hair clipper brands1st of 552%Show ranking
Hair clipper brands4th of 83.2%Shown above

How is BaBylissPRO measured?

Brandwave collects information about searches that people make online using BaBylissPRO’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • babyliss pro clippers
  • babylisspro

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How the Brand Demand Index is measured

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