Brandwave

How popular isAlto in search?

In September 2026, there were an estimated 90 branded searches for Alto worldwide which is down 10% over the last 12 months. Alto holds 0.01% estimated Share of Search among flute brands worldwide and is ranked 8th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Purple43.9%
  2. Native40.4%
  3. Blue14.5%
  4. Jupiter0.47%
  5. Amadeus0.31%
  6. Mendini0.21%
  7. Piano0.19%
  8. Alto0.01%
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Which flute brands compete with Alto?

Alto against flute brands worldwide, by month

Share of Search by month for Purple, Native, Blue, Alto. The figures are in the table below the chart.

View monthly share of search table
MonthPurpleNativeBlueJupiterAmadeusMendiniPianoAlto
Oct 202541.7%40.2%16.9%0.45%0.37%0.2%0.23%0.02%
Nov 202550.1%32.7%16.2%0.37%0.24%0.16%0.18%0.01%
Dec 202537.9%42.4%18.6%0.41%0.27%0.22%0.2%<0.01%
Jan 202638.9%41.1%18.8%0.41%0.34%0.19%0.21%<0.01%
Feb 202647.8%35.1%16%0.35%0.35%0.15%0.17%<0.01%
Mar 202651%34.1%14%0.31%0.31%0.13%0.19%<0.01%
Apr 202647.9%37.5%13.6%0.35%0.35%0.15%0.17%<0.01%
May 202652.5%34.6%11.9%0.39%0.25%0.13%0.2%<0.01%
Jun 202642.4%42.4%14%0.38%0.38%0.16%0.19%<0.01%
Jul 202641.6%41.2%16.3%0.29%0.29%0.14%0.18%<0.01%
Aug 202645.4%38.4%15.2%0.41%0.27%0.14%0.15%<0.01%
Sep 202643.9%40.4%14.5%0.47%0.31%0.21%0.19%0.01%
  1. 1.Purple

    43.9%

    Held 1st. 269K estimated branded searches, -17.1% vs prior month. Share -1.5 points.

  2. 2.Native

    40.4%

    Held 2nd. 248K estimated branded searches, -9.9% vs prior month. Share +2 points.

  3. 3.Blue

    14.5%

    Held 3rd. 88.8K estimated branded searches, -18.2% vs prior month. Share -0.7 points.

  4. 4.Jupiter

    0.47%

    Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Amadeus

    0.31%

    Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Mendini

    0.21%

    Moved from 7th to 6th. 1.3K estimated branded searches, +30% vs prior month. Share +0.1 points.

  7. 7.Piano

    0.19%

    Moved from 6th to 7th. 1.2K estimated branded searches, +7.3% vs prior month. Share 0 points.

  8. 8.Alto

    0.01%

    Held 8th. 90 estimated branded searches, +80% vs prior month. Share 0 points.

Compare search popularity between Alto and its closest rivals

How has branded search demand for Alto changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Alto worldwide fell from 100 to 90.
  • Across the 12 months ending September 2026, Alto’s estimated Share of Search among flute brands worldwide held steady, from 0.02% to 0.01%.

How did search popularity change for flute brands worldwide in September 2026?

  1. In September 2026, Native gained estimated Share of Search among flute brands worldwide, from 38.4% to 40.4%.

  2. In September 2026, Purple lost estimated Share of Search among flute brands worldwide, from 45.4% to 43.9%.

  3. In September 2026, Blue lost estimated Share of Search among flute brands worldwide, from 15.2% to 14.5%.

  4. In September 2026, Mendini rose from 7th to 6th among flute brands worldwide.

  5. In September 2026, Piano fell from 6th to 7th among flute brands worldwide.

  6. Estimated monthly branded searches for Amadeus worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

Where does Alto compete?

Alto is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Smash Repairs8th of 8<0.01%Show ranking
Trombone brands7th of 7<0.01%Show ranking
Flute brands8th of 80.01%Shown above
Tuba brands7th of 70.02%Show ranking
Oboe brands7th of 70.02%Show ranking
Lettings software5th of 60.1%Show ranking

How is Alto measured?

Brandwave collects information about searches that people make online using Alto’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • alto lettings
  • alto property software

Do you work for Alto? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Alto your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.