How popular isAlto in search?
In September 2026, there were an estimated 90 branded searches for Alto worldwide which is down 10% over the last 12 months. Alto holds 0.01% estimated Share of Search among flute brands worldwide and is ranked 8th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which flute brands compete with Alto?
Share of Search by month for Purple, Native, Blue, Alto. The figures are in the table below the chart.
View monthly share of search table
| Month | Purple | Native | Blue | Jupiter | Amadeus | Mendini | Piano | Alto |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 41.7% | 40.2% | 16.9% | 0.45% | 0.37% | 0.2% | 0.23% | 0.02% |
| Nov 2025 | 50.1% | 32.7% | 16.2% | 0.37% | 0.24% | 0.16% | 0.18% | 0.01% |
| Dec 2025 | 37.9% | 42.4% | 18.6% | 0.41% | 0.27% | 0.22% | 0.2% | <0.01% |
| Jan 2026 | 38.9% | 41.1% | 18.8% | 0.41% | 0.34% | 0.19% | 0.21% | <0.01% |
| Feb 2026 | 47.8% | 35.1% | 16% | 0.35% | 0.35% | 0.15% | 0.17% | <0.01% |
| Mar 2026 | 51% | 34.1% | 14% | 0.31% | 0.31% | 0.13% | 0.19% | <0.01% |
| Apr 2026 | 47.9% | 37.5% | 13.6% | 0.35% | 0.35% | 0.15% | 0.17% | <0.01% |
| May 2026 | 52.5% | 34.6% | 11.9% | 0.39% | 0.25% | 0.13% | 0.2% | <0.01% |
| Jun 2026 | 42.4% | 42.4% | 14% | 0.38% | 0.38% | 0.16% | 0.19% | <0.01% |
| Jul 2026 | 41.6% | 41.2% | 16.3% | 0.29% | 0.29% | 0.14% | 0.18% | <0.01% |
| Aug 2026 | 45.4% | 38.4% | 15.2% | 0.41% | 0.27% | 0.14% | 0.15% | <0.01% |
| Sep 2026 | 43.9% | 40.4% | 14.5% | 0.47% | 0.31% | 0.21% | 0.19% | 0.01% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.9% | 269K | -17.1% | -1.5 points | |
| 2, held 2nd | 40.4% | 248K | -9.9% | +2 points | |
| 3, held 3rd | 14.5% | 88.8K | -18.2% | -0.7 points | |
| 4, held 4th | 0.47% | 2.9K | 0% | +0.1 points | |
| 5, held 5th | 0.31% | 1.9K | 0% | 0 points | |
| 6, moved from 7th to 6th | 0.21% | 1.3K | +30% | +0.1 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 0.19% | 1.2K | +7.3% | 0 pointsmoved from 6th to 7th | |
| 8, held 8th | 0.01% | 90 | +80% | 0 points |
1.
Purple
43.9%
Held 1st. 269K estimated branded searches, -17.1% vs prior month. Share -1.5 points.
2.
Native40.4%
Held 2nd. 248K estimated branded searches, -9.9% vs prior month. Share +2 points.
3.
Blue14.5%
Held 3rd. 88.8K estimated branded searches, -18.2% vs prior month. Share -0.7 points.
4.
Jupiter
0.47%
Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
Amadeus0.31%
Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
6.Mendini
0.21%
Moved from 7th to 6th. 1.3K estimated branded searches, +30% vs prior month. Share +0.1 points.
7.
Piano0.19%
Moved from 6th to 7th. 1.2K estimated branded searches, +7.3% vs prior month. Share 0 points.
8.Alto
0.01%
Held 8th. 90 estimated branded searches, +80% vs prior month. Share 0 points.
Compare search popularity between Alto and its closest rivals
Every comparison with Alto
29 comparisons
- AA vs Alto
- Active+ vs Alto
- Adams vs Alto
- Afterpay vs Alto
- Alto vs Amadeus
- Alto vs Apollo
- Alto vs Arcadia
- Alto vs Aston Martin
- Alto vs Atlas
- Alto vs Bam
- Alto vs Blue
- Alto vs Buffet Crampon
- Alto vs Chauvet
- Alto vs Circle
- Alto vs Circular
- Alto vs Contra
- Alto vs Eastman
- Alto vs Jazz
- Alto vs Jupiter
- Alto vs Mendini
- Alto vs MINI
- Alto vs Native
- Alto vs Piano
- Alto vs Purple
- Alto vs Shires
- Alto vs Fixflo
- Alto vs Goodlord
- Alto vs Jupix
- Alto vs Reapit
How has branded search demand for Alto changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Alto worldwide fell from 100 to 90.
- Across the 12 months ending September 2026, Alto’s estimated Share of Search among flute brands worldwide held steady, from 0.02% to 0.01%.
How did search popularity change for flute brands worldwide in September 2026?
6 changes

In September 2026, Native gained estimated Share of Search among flute brands worldwide, from 38.4% to 40.4%.
In September 2026, Purple lost estimated Share of Search among flute brands worldwide, from 45.4% to 43.9%.

In September 2026, Blue lost estimated Share of Search among flute brands worldwide, from 15.2% to 14.5%.
In September 2026, Mendini rose from 7th to 6th among flute brands worldwide.

In September 2026, Piano fell from 6th to 7th among flute brands worldwide.

Estimated monthly branded searches for Amadeus worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.
Where does Alto compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Smash Repairs | 8th of 8 | <0.01% | Show ranking |
| Trombone brands | 7th of 7 | <0.01% | Show ranking |
| Flute brands | 8th of 8 | 0.01% | Shown above |
| Tuba brands | 7th of 7 | 0.02% | Show ranking |
| Oboe brands | 7th of 7 | 0.02% | Show ranking |
| Lettings software | 5th of 6 | 0.1% | Show ranking |
How is Alto measured?
Brandwave collects information about searches that people make online using Alto’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- alto lettings
- alto property software
Do you work for Alto? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Alto your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.