How popular isAdobe Media Encoder in search?
In August 2026, there were an estimated 18.1K branded searches for Adobe Media Encoder worldwide which is down 33.2% over the last 11 months. Adobe Media Encoder holds 1.4% estimated Share of Search among video conversion software worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Compressor35%
HandBrake35%FFmpeg28.6%
Adobe Media Encoder1.4%
Permute0.02%
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Which video conversion software compete with Adobe Media Encoder?
Share of Search by month for Compressor, HandBrake, FFmpeg, Adobe Media Encoder. The figures are in the table below the chart.
View monthly share of search table
| Month | Compressor | HandBrake | FFmpeg | Adobe Media Encoder | Permute |
|---|---|---|---|---|---|
| Oct 2025 | 39.4% | 32.2% | 26.4% | 1.9% | 0.02% |
| Nov 2025 | 39.4% | 32.2% | 26.4% | 1.9% | 0.02% |
| Dec 2025 | 39.4% | 32.3% | 26.4% | 1.9% | 0.02% |
| Jan 2026 | 34.7% | 34.7% | 28.4% | 2.1% | 0.02% |
| Feb 2026 | 36.6% | 36.6% | 24.5% | 2.2% | 0.02% |
| Mar 2026 | 32.2% | 39.4% | 26.4% | 1.9% | 0.02% |
| Apr 2026 | 36.9% | 36.9% | 24.7% | 1.5% | 0.02% |
| May 2026 | 39.6% | 32.4% | 26.5% | 1.6% | 0.02% |
| Jun 2026 | 39.6% | 32.4% | 26.5% | 1.6% | 0.02% |
| Jul 2026 | 35% | 35% | 28.6% | 1.4% | 0.02% |
| Aug 2026 | 35% | 35% | 28.6% | 1.4% | 0.02% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35% | 450K | 0% | 0 points | |
| 2, held 2nd | 35% | 450K | 0% | 0 points | |
| 3, held 3rd | 28.6% | 368K | 0% | 0 points | |
| 4, held 4th | 1.4% | 18.1K | 0% | 0 points | |
| 5, held 5th | 0.02% | 210 | -19.2% | 0 points |
35%
Held 1st. 450K estimated branded searches, 0% vs prior month. Share 0 points.
35%
Held 2nd. 450K estimated branded searches, 0% vs prior month. Share 0 points.
3.
28.6%
Held 3rd. 368K estimated branded searches, 0% vs prior month. Share 0 points.
1.4%
Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Permute0.02%
Held 5th. 210 estimated branded searches, -19.2% vs prior month. Share 0 points.
Compare search popularity between Adobe Media Encoder and its closest rivals
How has branded search demand for Adobe Media Encoder changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Adobe Media Encoder worldwide fell from 27.1K to 18.1K.
- Across the 11 months ending August 2026, Adobe Media Encoder’s estimated Share of Search among video conversion software worldwide decreased from 1.9% to 1.4%.
How did search popularity change for video conversion software worldwide in August 2026?
3 changes
Estimated monthly branded searches for Permute worldwide fell 34.4% over 11 measured months, from 320 to 210 in August 2026.
Estimated monthly branded searches for Adobe Media Encoder worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.
Estimated monthly branded searches for Compressor worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.
How is Adobe Media Encoder measured?
Brandwave collects information about searches that people make online using Adobe Media Encoder’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- adobe media encoder
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