Oura vs Samsung Galaxy Ring:Which is more popular?
In September 2026, Oura had more branded searches than Samsung Galaxy Ring among smart ring brands in Australia. Oura had about 135,000 branded searches, while Samsung Galaxy Ring had 1,900. Oura made up 85% of all smart ring brand searches we track, and Samsung Galaxy Ring accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about smart ring brands, both Oura and Samsung Galaxy Ring appeared in all five answers. Oura was mentioned before Samsung Galaxy Ring in every answer.
Who do people search for more?
Oura, about 71 searches for every 1 for Samsung Galaxy Ring
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Oura, named ahead of Samsung Galaxy Ring in every answer
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Top smart ring brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both Oura and Samsung Galaxy Ring showed up in all five answers. Oura was listed before Samsung Galaxy Ring in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Oura1st
RingConn2nd
Samsung Galaxy Ring3rd
Ultrahuman4th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Oura5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
RingConn5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Samsung Galaxy Ring5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ultrahuman3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about smart ring brands
5 answers
Asked ChatGPT
“Which smart ring should I buy in Australia?”
Asked ChatGPT
“What are the best smart rings?”
Asked ChatGPT
“Which smart ring is best for tracking sleep?”
Searched Google, AI Overview
“smart ring”
Searched Google, AI Overview
“best smart ring”
Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.
Is Oura or Samsung Galaxy Ring more popular in search?
This chart shows how often people search Google for Oura and Samsung Galaxy Ring by name. Each line represents a brand's share of searches for all four smart ring brands we track, month by month, from searches in Australia.
Share of searches by month for Oura, Samsung Galaxy Ring. The figures are in the table below the chart.
View monthly share of searches table
| Month | Oura | RingConn | Ultrahuman | Samsung Galaxy Ring |
|---|---|---|---|---|
| Oct 2025 | 78% | 8.5% | 10.4% | 3.1% |
| Nov 2025 | 76.9% | 8.5% | 12.6% | 2% |
| Dec 2025 | 78.4% | 7% | 12.9% | 1.7% |
| Jan 2026 | 78.7% | 8.7% | 10.6% | 2.1% |
| Feb 2026 | 78.8% | 8.6% | 10.5% | 2% |
| Mar 2026 | 78.7% | 7% | 12.9% | 1.4% |
| Apr 2026 | 82.2% | 7.4% | 9% | 1.4% |
| May 2026 | 79% | 8.7% | 10.6% | 1.7% |
| Jun 2026 | 80.3% | 10.8% | 7.2% | 1.7% |
| Jul 2026 | 84.1% | 7.5% | 6.2% | 2.2% |
| Aug 2026 | 86.9% | 6.4% | 5.2% | 1.5% |
| Sep 2026 | 85% | 7.6% | 6.2% | 1.2% |
How has the Oura and Samsung Galaxy Ring comparison changed over the last 12 months?
3 findings
- Oura was ahead of Samsung Galaxy Ring in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Oura’s share of searches among smart ring brands in Australia moved from 78% to 85%, and its estimated monthly branded searches moved from 60.5K to 135K.
- Across the 12 months ending September 2026, Samsung Galaxy Ring’s share of searches among smart ring brands in Australia moved from 3.1% to 1.2%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
How did search popularity change for Australia smart ring brands in September 2026?
2 changes

In September 2026, Oura lost share of searches among smart ring brands in Australia, from 86.9% to 85%.

Estimated monthly branded searches for Samsung Galaxy Ring in Australia fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Oura’s and Samsung Galaxy Ring’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Oura
1 branded search term
- oura ring
Samsung Galaxy Ring
1 branded search term
- samsung galaxy ring
Other head-to-heads among smart ring brands

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