Brandwave

Kirks vs Solo:Which is more popular?

In September 2026, Kirks had more branded searches than Solo among soft drink brands in Australia. Kirks had about 17,700 branded searches, while Solo had 4,400. Kirks made up 14% of all soft drink brand searches we track, and Solo accounted for 3.5%. When we asked ChatGPT and Google AI Overviews about soft drink brands, Solo appeared in two of the four answers and Kirks in one. Kirks and Solo were each mentioned first in one of the two answers.

Among soft drink brands in Australia in September 2026

Who do people search for more?

Kirks, about 4 searches for every 1 for Solo

Kirks 17.7K searchesSolo 4.4K searches

Who does AI mention more?

Solo, mentioned in 2 of 4 answers, Kirks in 1

Solo in 2 of 4Kirks in 1 of 4

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Kirks first in 1Solo first in 1

Follow Kirks vs Solo and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top soft drink brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Solo was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Kirks was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Kirks and Solo were each listed first in one of the two answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bundaberg1st
  2. Pepsi2nd
  3. Solo3rd
  4. Sprite4th
  5. Coca-Cola5th
  6. Schweppes6th
  7. Kirks7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bundaberg4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Coca-Cola2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Pepsi2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sprite2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Solo2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Kirks1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Schweppes1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about soft drink brands

4 answers

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Is Kirks or Solo more popular in search?

This chart shows how often people search Google for Kirks and Solo by name. Each line represents a brand's share of searches for all seven soft drink brands we track, month by month, from searches in Australia.

Kirks and Solo among soft drink brands in Australia, by month

Share of searches by month for Kirks, Solo. The figures are in the table below the chart.

View monthly share of searches table
MonthCoca-ColaPepsiKirksBundabergSpriteSchweppesSolo
Oct 202527.4%18.3%11.1%17.4%12.2%8.2%5.5%
Nov 202528.4%19.1%15.2%16.2%10.4%7%3.8%
Dec 202523.8%15.9%13.8%25%10.6%7.1%3.9%
Jan 202622.4%22.4%11.8%20.9%10%8.2%4.4%
Feb 202627.7%22.7%13.1%16.1%10.1%6.7%3.7%
Mar 202628.6%23.4%13.6%13.9%10.4%7%3.1%
Apr 202626.6%26.6%10.3%15.4%9.7%7.9%3.5%
May 202629.6%24.2%9.4%14%10.8%8.8%3.2%
Jun 202630.3%24.8%7.8%14.1%13.6%6.1%3.3%
Jul 202624.2%29.6%8.1%15.7%13.2%5.9%3.2%
Aug 202627.2%27.2%9%12.7%14.9%5.4%3.6%
Sep 202626.1%26.1%14%13.3%11.7%5.2%3.5%

How has the Kirks and Solo comparison changed over the last 12 months?

3 findings
  • Kirks was ahead of Solo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Kirks’ share of searches among soft drink brands in Australia moved from 11.1% to 14%, and its estimated monthly branded searches moved from 11K to 17.7K.
  • Across the 12 months ending September 2026, Solo’s share of searches among soft drink brands in Australia moved from 5.5% to 3.5%, and its estimated monthly branded searches moved from 5.4K to 4.4K.

How did search popularity change for Australia soft drink brands in September 2026?

2 changes
  1. In September 2026, Kirks overtook Sprite and Bundaberg to rank 3rd among soft drink brands in Australia, with 14% of the searches.

  2. Estimated monthly branded searches for Solo in Australia fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Kirks’ and Solo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kirks

2 branded search terms

  • kirks
  • kirks soft drink

Solo

2 branded search terms

  • solo drink
  • solo soft drink

How the Brand Demand Index is measured

Other head-to-heads among soft drink brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.