Brandwave

Carrera vs Local Supply:Which is more popular?

In September 2026, Carrera had more branded searches than Local Supply among sunglasses brands in Australia. Carrera had about 8,100 branded searches, while Local Supply had 1,300. Carrera made up 6.5% of all sunglasses brand searches we track, and Local Supply accounted for 1%. When we asked ChatGPT and Google AI Overviews about sunglasses brands, neither Carrera nor Local Supply appeared in any of the five answers.

Among sunglasses brands in Australia in September 2026

Who do people search for more?

Carrera, about 6 searches for every 1 for Local Supply

Carrera 8.1K searchesLocal Supply 1.3K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Carrera in 0 of 5Local Supply in 0 of 5

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Top sunglasses brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Carrera nor Local Supply showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ray-Ban1st
  2. Le Specs2nd
  3. Oakley3rd
  4. Maui Jim4th
  5. Cancer Council5th
  6. OTIS6th
  7. Quay7th
  8. Poppy Lissiman8th
  9. Carrera–
  10. +2 more
  11. Local Supply–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Oakley4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Le Specs4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ray-Ban3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Maui Jim3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cancer Council3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Poppy Lissiman2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quay1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OTIS1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Carrera0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Local Supply0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about sunglasses brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Is Carrera or Local Supply more popular in search?

This chart shows how often people search Google for Carrera and Local Supply by name. Each line represents a brand's share of searches for all 12 sunglasses brands we track, month by month, from searches in Australia.

Carrera and Local Supply among sunglasses brands in Australia, by month

Share of searches by month for Carrera, Local Supply. The figures are in the table below the chart.

View monthly share of searches table
MonthOakleyRay-BanLe SpecsQuayCarreraMaui JimPoppy LissimanCancer CouncilOTISSzadeBolléLocal Supply
Oct 202528.5%19.1%8.5%10.4%7%7%8.5%4.7%2.5%1.4%1.6%0.76%
Nov 202526.7%17.9%8%8%5.3%6.5%17.9%4.4%2.4%1.3%1%0.7%
Dec 202532.9%18%8%8%6.6%6.6%9.8%4.4%2.4%1.3%1.3%0.71%
Jan 202630.8%16.9%9.2%9.2%7.5%6.2%9.2%5%2.2%1.2%1.8%0.76%
Feb 202633.3%18.2%8.2%8.2%6.6%6.6%8.2%4.4%2.4%1.3%1.6%0.89%
Mar 202628.5%19%10.4%8.5%5.7%6.9%10.4%4.6%2%1.7%1.4%0.92%
Apr 202629.9%20%8.9%8.9%6%6%8.9%4.9%2.6%2.1%1.1%0.79%
May 202630.8%20.6%11.3%7.5%6.1%6.1%7.5%4.1%2.2%2.2%1%0.67%
Jun 202629.5%19.7%10.8%10.8%7.2%5.9%7.2%3.9%1.7%1.7%1.1%0.64%
Jul 202627.6%22.6%10.1%10.1%8.2%5.5%6.7%3.7%1.9%1.9%1%0.6%
Aug 202629.3%24%8.8%8.8%5.8%5.8%7.2%3.9%2.1%2.1%1.4%0.78%
Sep 202632.3%17.7%11.8%7.9%6.5%6.5%6.5%4.3%2.3%1.9%1.3%1%

How has the Carrera and Local Supply comparison changed over the last 12 months?

3 findings
  • Carrera was ahead of Local Supply in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Carrera’s share of searches among sunglasses brands in Australia moved from 7% to 6.5%, and its estimated monthly branded searches held steady at 8.1K.
  • Across the 12 months ending September 2026, Local Supply’s share of searches among sunglasses brands in Australia moved from 0.76% to 1%, and its estimated monthly branded searches moved from 880 to 1.3K.

How did search popularity change for Australia sunglasses brands in September 2026?

2 changes
  1. In September 2026, Carrera overtook Poppy Lissiman to rank 5th among sunglasses brands in Australia, with 6.5% of the searches.

  2. Estimated monthly branded searches for Local Supply in Australia rose 47.7% over 12 measured months, from 880 to 1.3K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Carrera’s and Local Supply’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Carrera

1 branded search term

  • carrera sunglasses

Local Supply

1 branded search term

  • local supply sunglasses

How the Brand Demand Index is measured

Other head-to-heads among sunglasses brands

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