Brandwave

Campos Coffee vs International Roast:Which is more popular?

In September 2026, Campos Coffee had more branded searches than International Roast among coffee brands in Australia. Campos Coffee had about 14,800 branded searches, while International Roast had 1,000. Campos Coffee made up 16.4% of all coffee brand searches we track, and International Roast accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about coffee brands, Campos Coffee appeared in two of the four answers and International Roast in one.

Among coffee brands in Australia in September 2026

Who do people search for more?

Campos Coffee, about 15 searches for every 1 for International Roast

Campos Coffee 14.8K searchesInternational Roast 1K searches

Who does AI mention more?

Campos Coffee, mentioned in 2 of 4 answers, International Roast in 1

Campos Coffee in 2 of 4International Roast in 1 of 4

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Top coffee brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Campos Coffee was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. International Roast was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lavazza1st
  2. Nescafé2nd
  3. Moccona3rd
  4. Vittoria Coffee4th
  5. Toby's Estate5th
  6. Grinders5th
  7. Campos Coffee7th
  8. International Roast8th
  9. Robert Timms9th
  10. Di Mattina–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lavazza3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Campos Coffee2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Nescafé1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Vittoria Coffee1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Toby's Estate1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Moccona1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Grinders1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • International Roast1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Robert Timms1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Di Mattina0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

+2 more

See every answer about coffee brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Is Campos Coffee or International Roast more popular in search?

This chart shows how often people search Google for Campos Coffee and International Roast by name. Each line represents a brand's share of searches for all 12 coffee brands we track, month by month, from searches in Australia.

Campos Coffee and International Roast among coffee brands in Australia, by month

Share of searches by month for Campos Coffee, International Roast. The figures are in the table below the chart.

View monthly share of searches table
MonthNescaféCampos CoffeeVittoria CoffeeToby's EstateMocconaDi MattinaMerlo CoffeeLavazzaGrindersInternational RoastRobert TimmsRepublica
Oct 202514.6%24%13.1%16%5.8%7.1%7.1%4.8%3.9%1.1%1.7%0.78%
Nov 202513.4%23.8%13%15.9%5.8%7.1%8.7%5.8%3.9%1.1%0.77%0.77%
Dec 202514.4%20.8%13.9%17%5.1%7.6%9.3%5.1%4.1%1.2%0.83%0.68%
Jan 202614.1%20.5%13.7%16.7%5%9.2%9.2%5%4.1%1%0.81%0.81%
Feb 202614.6%22.5%12.3%18.4%5.5%6.7%8.2%4.5%4.5%1.2%0.9%0.73%
Mar 202614.4%20.8%13.9%17%5.1%7.6%9.3%5.1%4.1%1%1%0.68%
Apr 202615.9%17.4%14.2%17.4%6.4%7.8%9.5%4.2%4.2%1.2%0.85%0.85%
May 202618.4%19.1%12.7%15.6%5.7%8.5%8.5%4.6%3.8%1.1%0.93%1.1%
Jun 202616.8%19.9%13.3%13.3%5.9%8.9%8.9%5.9%4%1.1%0.97%0.97%
Jul 202618.2%16.3%16.3%13.3%6%8.9%8.9%4.9%4%1.1%0.97%1.1%
Aug 202617.2%18.9%15.4%12.6%6.9%8.4%8.4%4.6%4.6%1%0.92%0.92%
Sep 202618.3%16.4%16.4%13.4%9%7.3%7.3%4.9%4%1.1%0.98%0.66%

How has the Campos Coffee and International Roast comparison changed over the last 12 months?

3 findings

How did search popularity change for Australia coffee brands in September 2026?

2 changes

  1. In September 2026, Nescafé overtook Campos Coffee to become the leader among coffee brands in Australia, with 18.3% of the searches.

  2. In September 2026, Campos Coffee lost share of searches among coffee brands in Australia, from 18.9% to 16.4%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Campos Coffee’s and International Roast’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Campos Coffee

1 branded search term

  • campos coffee

International Roast

1 branded search term

  • international roast

How the Brand Demand Index is measured

Other head-to-heads among coffee brands

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