Campos Coffee vs Vittoria Coffee:Which is more popular?
In September 2026, Campos Coffee and Vittoria Coffee were level in searches among coffee brands in Australia, with an estimated 14.8K branded searches each, at 25.6% of the total each. When we asked ChatGPT and Google AI Overviews about coffee brands, Campos Coffee appeared in two of the four answers and Vittoria Coffee in one.
Who do people search for more?
Campos Coffee and Vittoria Coffee are searched for about as often as each other.
Who does AI mention more?
Campos Coffee, mentioned in 2 of 4 answers, Vittoria Coffee in 1
Follow Campos Coffee vs Vittoria Coffee and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top coffee brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Campos Coffee was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Vittoria Coffee was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Lavazza1st
Moccona2nd
Vittoria Coffee3rd
Toby's Estate4th
Grinders5th- Campos Coffee6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Lavazza3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Campos Coffee2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Vittoria Coffee1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Toby's Estate1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Moccona1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Grinders1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about coffee brands
4 answers
Asked ChatGPT
“What's the best coffee brand in Australia?”
Asked ChatGPT
“Which coffee beans in Australian supermarkets are best?”
Asked ChatGPT
“What are the most popular coffee brands in Australia?”
Searched Google, AI Overview
“coffee beans”
Searched Google, AI Overview
“instant coffee”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.
Is Campos Coffee or Vittoria Coffee more popular in search?
This chart shows how often people search Google for Campos Coffee and Vittoria Coffee by name. Each line represents a brand's share of searches for all six coffee brands we track, month by month, from searches in Australia.
Share of searches by month for Campos Coffee, Vittoria Coffee. The figures are in the table below the chart.
View monthly share of searches table
| Month | Campos Coffee | Vittoria Coffee | Toby's Estate | Moccona | Lavazza | Grinders |
|---|---|---|---|---|---|---|
| Oct 2025 | 35.5% | 19.4% | 23.7% | 8.6% | 7% | 5.8% |
| Nov 2025 | 35% | 19.1% | 23.3% | 8.5% | 8.5% | 5.7% |
| Dec 2025 | 31.5% | 21.1% | 25.8% | 7.7% | 7.7% | 6.3% |
| Jan 2026 | 31.5% | 21.1% | 25.8% | 7.7% | 7.7% | 6.3% |
| Feb 2026 | 33.3% | 18.2% | 27.2% | 8.1% | 6.6% | 6.6% |
| Mar 2026 | 31.5% | 21.1% | 25.8% | 7.7% | 7.7% | 6.3% |
| Apr 2026 | 27.3% | 22.3% | 27.3% | 9.9% | 6.6% | 6.6% |
| May 2026 | 31% | 20.7% | 25.3% | 9.2% | 7.5% | 6.2% |
| Jun 2026 | 31.9% | 21.3% | 21.3% | 9.5% | 9.5% | 6.3% |
| Jul 2026 | 26.9% | 26.9% | 22% | 9.8% | 8% | 6.5% |
| Aug 2026 | 30% | 24.5% | 20% | 10.9% | 7.3% | 7.3% |
| Sep 2026 | 25.6% | 25.6% | 20.9% | 14% | 7.6% | 6.2% |
How has the Campos Coffee and Vittoria Coffee comparison changed over the last 12 months?
3 findings
- Campos Coffee was ahead of Vittoria Coffee in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Campos Coffee’s share of searches among coffee brands in Australia moved from 35.5% to 25.6%, and its estimated monthly branded searches moved from 22.2K to 14.8K.
- Across the 12 months ending September 2026, Vittoria Coffee’s share of searches among coffee brands in Australia moved from 19.4% to 25.6%, and its estimated monthly branded searches moved from 12.1K to 14.8K.
How did search popularity change for Australia coffee brands in September 2026?
2 changes
In September 2026, Vittoria Coffee gained share of searches among coffee brands in Australia, from 24.5% to 25.6%.
In September 2026, Campos Coffee lost share of searches among coffee brands in Australia, from 30% to 25.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Campos Coffee’s and Vittoria Coffee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Campos Coffee
1 branded search term
- campos coffee
Vittoria Coffee
1 branded search term
- vittoria coffee
Other head-to-heads among coffee brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.