Brandwave

Blinds Online vs Luxaflex:Which is more popular?

In September 2026, Blinds Online had more branded searches than Luxaflex among blinds retailers in Australia. Blinds Online had about 14,800 branded searches, while Luxaflex had 2,900. Blinds Online made up 28% of all blinds retailer searches we track, and Luxaflex accounted for 5.5%. When we asked ChatGPT and Google AI Overviews about blinds retailers, Blinds Online and Luxaflex each appeared in one of the four answers.

Among blinds retailers in Australia in September 2026

Who do people search for more?

Blinds Online, about 5 searches for every 1 for Luxaflex

Blinds Online 14.8K searchesLuxaflex 2.9K searches

Who does AI mention more?

Both were mentioned in 1 of 4 answers.

Blinds Online in 1 of 4Luxaflex in 1 of 4

Follow Blinds Online vs Luxaflex and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top blinds retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Blinds Online and Luxaflex were each mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Spotlight1st
  2. Blinds Online2nd
  3. IKEA2nd
  4. Luxaflex4th
  5. Wynstan–
  6. Bunnings–
  7. The Blind Factory–
  8. Blinds by Peter Meyer–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Spotlight2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Blinds Online1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • IKEA1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Luxaflex1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • The Blind Factory1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Wynstan0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bunnings0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Blinds by Peter Meyer0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about blinds retailers

4 answers

  • Asked ChatGPT

    “Where's the best place to buy blinds in Australia?”

    1. 1Blinds Online
    2. 2Spotlight
    3. 3Luxaflex

  • Asked ChatGPT

    “Which company makes the best made to measure blinds?”

    1. 1The Blind Factory

  • Asked ChatGPT

    “Who should I get to quote for blinds and shutters near me?”

    1. Searched Google, AI Overview

      “blinds”

      1. 1IKEA
      2. 2Spotlight

    2. Searched Google, AI Overview

      “blinds near me”

      Google showed no AI Overview for this search.

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

    Is Blinds Online or Luxaflex more popular in search?

    This chart shows how often people search Google for Blinds Online and Luxaflex by name. Each line represents a brand's share of searches for all eight blinds retailers we track, month by month, from searches in Australia.

    Blinds Online and Luxaflex among blinds retailers in Australia, by month

    Share of searches by month for Blinds Online, Luxaflex. The figures are in the table below the chart.

    View monthly share of searches table
    MonthBlinds OnlineSpotlightWynstanBunningsIKEALuxaflexThe Blind FactoryBlinds by Peter Meyer
    Oct 202534.4%22.9%13.9%12.5%6.8%5.6%2.5%1.4%
    Nov 202535.6%23.7%14.4%10.6%7.1%4.6%2.6%1.4%
    Dec 202534.6%23.1%10.5%15.5%8.4%4.6%1.9%1.4%
    Jan 202633.7%22.5%14.4%12.3%8.2%5.5%2.4%1.1%
    Feb 202630%20.1%19.3%13.4%7.3%5.9%2.6%1.5%
    Mar 202631.3%20.9%16.5%14%7.6%5.1%3.4%1.2%
    Apr 202634.8%23.3%12.1%12.7%8.5%4.6%3.1%0.92%
    May 202635.9%24%12.5%10.7%7.1%5.8%3.2%0.77%
    Jun 202635.3%23.6%14.2%10.5%7%5.7%3.1%0.62%
    Jul 202628.6%23.4%17.4%12.8%8.5%5.6%3.1%0.62%
    Aug 202629.2%23.9%17.8%13%7.1%5.7%2.6%0.63%
    Sep 202628%22.9%20.8%12.5%6.8%5.5%3%0.6%

    How has the Blinds Online and Luxaflex comparison changed over the last 12 months?

    3 findings
    • Blinds Online was ahead of Luxaflex in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, Blinds Online’s share of searches among blinds retailers in Australia moved from 34.4% to 28%, and its estimated monthly branded searches moved from 22.2K to 14.8K.
    • Across the 12 months ending September 2026, Luxaflex’s share of searches among blinds retailers in Australia moved from 5.6% to 5.5%, and its estimated monthly branded searches moved from 3.6K to 2.9K.

    How did search popularity change for Australia blinds retailers in September 2026?

    2 changes

    1. In September 2026, Blinds Online lost share of searches among blinds retailers in Australia, from 29.2% to 28%.

    2. Estimated monthly branded searches for Luxaflex in Australia fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

    How are branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using Blinds Online’s and Luxaflex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Blinds Online

    1 branded search term

    • blindsonline

    Luxaflex

    1 branded search term

    • luxaflex

    How the Brand Demand Index is measured

    Other head-to-heads among blinds retailers

    Creator with pink hair and a pink jacket

    Put your own brand in this comparison

    Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

    Start free