Brandwave

AdaptiBar vs Barbri:Which is more popular?

In September 2026, Barbri had more branded searches than AdaptiBar among bar exam prep courses in the United States. Barbri had about 18,100 branded searches, while AdaptiBar had 6,600. Barbri made up 52.7% of all bar exam prep course searches we track, and AdaptiBar accounted for 19.2%. When we asked ChatGPT and Google AI Overviews about bar exam prep courses, Barbri appeared in all five answers and AdaptiBar in none.

Among bar exam prep courses in the United States in September 2026

Who do people search for more?

Barbri, about 3 searches for every 1 for AdaptiBar

Barbri 18.1K searchesAdaptiBar 6.6K searches

Who does AI mention more?

Barbri, mentioned in every answer we collected

Barbri in 5 of 5AdaptiBar in 0 of 5

Who does AI recommend more?

Barbri, the only one of the two named

Barbri first in 5AdaptiBar never named

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Top bar exam prep courses in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Barbri appeared in all five answers. AdaptiBar did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Barbri1st
  2. Kaplan2nd
  3. Themis Bar Review3rd
  4. UWorld4th
  5. Quimbee5th
  6. Helix Bar Review6th
  7. AdaptiBar–
  8. BarMax–
  9. Seperac–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Barbri5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kaplan5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Themis Bar Review4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • UWorld3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Helix Bar Review1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quimbee1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AdaptiBar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BarMax0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Seperac0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about bar exam prep courses

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 28, 2026.

Is AdaptiBar or Barbri more popular in search?

This chart shows how often people search Google for AdaptiBar and Barbri by name. Each line represents a brand's share of searches for all nine bar exam prep course brands we track, month by month, from searches in United States.

AdaptiBar and Barbri among bar exam prep courses in the United States, by month

Share of searches by month for Barbri, AdaptiBar. The figures are in the table below the chart.

View monthly share of searches table
MonthBarbriAdaptiBarThemis Bar ReviewBarMaxKaplanHelix Bar ReviewSeperacQuimbeeUWorld
Oct 202557.2%20.9%9.2%9.3%0.67%0.67%1.7%0.16%0.09%
Nov 202554.5%24.4%10.7%8.9%0.53%0.64%0.18%0.12%0.12%
Dec 202549.2%32.9%8.7%8%0.47%0.38%0.13%0.09%0.09%
Jan 202637.4%37.4%12.1%11.1%0.81%0.81%0.24%0.08%0.12%
Feb 202634.5%42.4%11.1%10.3%0.61%0.74%0.21%0.1%0.1%
Mar 202654.4%19.9%13.1%10.8%0.42%0.96%0.22%0.06%0.1%
Apr 202649.6%27.1%13.4%8.1%0.59%0.71%0.38%0.09%0.13%
May 202644.5%36.4%12.9%4.8%0.43%0.53%0.23%0.05%0.12%
Jun 202634.9%52.1%8.7%3.1%0.51%0.41%0.18%0.03%0.09%
Jul 202623.9%65.2%6.4%3.2%0.52%0.42%0.23%0.02%0.08%
Aug 202659.5%11.8%12.2%14.5%1.1%0.69%0.16%0.1%0.1%
Sep 202652.7%19.2%15.1%10.5%1.1%0.76%0.41%0.09%0.09%

How has the AdaptiBar and Barbri comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: AdaptiBar took it in February 2026, Barbri took it in March 2026, AdaptiBar took it in June 2026, Barbri took it in August 2026.
  • Across the 12 months ending September 2026, AdaptiBar’s share of searches among bar exam prep courses in the United States moved from 20.9% to 19.2%, and its estimated monthly branded searches moved from 12.1K to 6.6K.
  • Across the 12 months ending September 2026, Barbri’s share of searches among bar exam prep courses in the United States moved from 57.2% to 52.7%, and its estimated monthly branded searches moved from 33.1K to 18.1K.

How did search popularity change for United States bar exam prep courses in September 2026?

2 changes

  1. In September 2026, AdaptiBar overtook BarMax and Themis Bar Review to rank 2nd among bar exam prep courses in the United States, with 19.2% of the searches.

  2. In September 2026, Barbri lost share of searches among bar exam prep courses in the United States, from 59.5% to 52.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using AdaptiBar’s and Barbri’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AdaptiBar

1 branded search term

  • adaptibar

Barbri

1 branded search term

  • barbri

How the Brand Demand Index is measured

Other head-to-heads among bar exam prep courses

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