Brandwave

Texas Roadhouse vs TGI Fridays:Which is more popular?

In September 2026, Texas Roadhouse had more branded searches than TGI Fridays among casual dining chains in the United States. Texas Roadhouse had about 7.5 million branded searches, while TGI Fridays had 301,000. Texas Roadhouse made up 19.6% of all casual dining chain searches we track, and TGI Fridays accounted for 0.79%. When we asked ChatGPT and Google AI Overviews about casual dining chains, Texas Roadhouse appeared in all three answers and TGI Fridays in none.

Among casual dining chains in the United States in September 2026

Who do people search for more?

Texas Roadhouse, about 25 searches for every 1 for TGI Fridays

Texas Roadhouse 7.5M searchesTGI Fridays 301K searches

Who does AI mention more?

Texas Roadhouse, mentioned in every answer we collected

Texas Roadhouse in 3 of 3TGI Fridays in 0 of 3

Who does AI recommend more?

Texas Roadhouse, the only one of the two named

Texas Roadhouse first in 3TGI Fridays never named

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Top casual dining chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, Texas Roadhouse appeared in all three answers. TGI Fridays did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. The Cheesecake Factory1st
  2. Texas Roadhouse2nd
  3. Olive Garden3rd
  4. Chili's4th
  5. LongHorn Steakhouse5th
  6. Cracker Barrel6th
  7. Buffalo Wild Wings–
  8. Applebee's–
  9. Red Lobster–
  10. TGI Fridays–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about casual dining chains

3 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Texas Roadhouse or TGI Fridays more popular in search?

This chart shows how often people search Google for Texas Roadhouse and TGI Fridays by name. Each line represents a brand's share of searches for all ten casual dining chains we track, month by month, from searches in United States.

Texas Roadhouse and TGI Fridays among casual dining chains in the United States, by month

Share of searches by month for Texas Roadhouse, TGI Fridays. The figures are in the table below the chart.

View monthly share of searches table
MonthTexas RoadhouseChili'sBuffalo Wild WingsOlive GardenApplebee'sLongHorn SteakhouseThe Cheesecake FactoryCracker BarrelRed LobsterTGI Fridays
Oct 202520.6%18.4%13.8%11.2%12.3%7.5%6.2%5%4.1%0.83%
Nov 202522.8%20.5%12.6%10.3%11.2%6.9%5.6%5.6%3.8%0.76%
Dec 202523.6%17.4%13%10.6%11.7%7.1%7.1%4.8%3.9%0.78%
Jan 202623.8%17.6%13.1%10.7%11.8%7.2%7.2%3.9%3.9%0.79%
Feb 202623.8%17.5%10.7%10.7%11.8%8.8%7.2%3.9%4.8%0.79%
Mar 202624.1%17.8%10.9%10.9%11.9%8.9%6%4%4.9%0.8%
Apr 202622.6%16.6%12.4%10.1%13.6%8.3%5.5%4.5%5.5%0.75%
May 202623.7%17.5%10.7%8.7%14.3%8.7%5.8%3.9%5.8%0.79%
Jun 202622.6%16.6%12.4%10.1%13.6%8.3%5.5%4.5%5.5%0.75%
Jul 202622.6%16.6%12.4%10.1%13.5%8.3%6.8%4.5%4.5%0.74%
Aug 202622.6%16.6%12.4%10.1%13.5%8.3%6.8%4.5%4.5%0.74%
Sep 202619.6%17.6%13.1%13.1%11.8%7.2%7.2%4.8%4.8%0.79%

How has the Texas Roadhouse and TGI Fridays comparison changed over the last 12 months?

3 findings

How did search popularity change for United States casual dining chains in September 2026?

2 changes
  1. In September 2026, Texas Roadhouse lost share of searches among casual dining chains in the United States, from 22.6% to 19.6%.

  2. Estimated monthly branded searches for TGI Fridays in the United States fell 18.2% over 12 measured months, from 368K to 301K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Texas Roadhouse’s and TGI Fridays’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Texas Roadhouse

1 branded search term

  • texas roadhouse

TGI Fridays

1 branded search term

  • tgi fridays

How the Brand Demand Index is measured

Other head-to-heads among casual dining chains

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